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If you’re a digital marketer, chances are that you have heard of an A/B testing tool that Google launched called “Google Optimize”. Over the…
Organizing digital projects is complex. Organizations spend vast amounts of time and energy to ensure the digital analytics architecture provides efficiencies, in both time…
When people find out I work remotely, from my home office in Seattle, their first two questions are: “How do you work?” and the…
Never Collect Junk Data Again was a super informative, helpful webinar that provided tools for post-webinar success. Did you get a chance to join…
And what’s wrong with my current ecommerce implementation? Google Analytics Ecommerce tracking has been around for nearly a decade and it does a great…
Free lunch at work? Yes, you are hearing me right. At my work, they offer free lunch every-single-day. Also, we are provided with free…
As the Operations and Talent Acquisition Manager at InfoTrust, I frequently get asked, “what is your favorite thing about working at InfoTrust?” Of course,…
The Google Analytics API is an excellent tool for being able to quickly manage your accounts and make large number of changes across multiple…
Being able to audit the University of Cincinnati’s course on Digital Analytics enlightened me on how InfoTrust shares their knowledge to give students an understanding of…
If you use Google Analytics as much as we do at InfoTrust, you most likely have noticed that the interface has recently went through…
InfoTrust has a Lean In group, which you may have read about in this article that featured the ever-awesome Pam! What is this “Lean…
No one likes Junk. Junk Mail, Junk Drawer…There is a long list of “Junk” that people find a nuisance. It’s even worse when it…
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