Using Google Analytics for Accelerated Mobile Pages (AMP)

Using Google Analytics for Accelerated Mobile Pages (AMP)

Most likely, you’ve ran across Accelerated Mobile Pages (AMP) on the web already. You might’ve noticed them because they look a bit different and…

8-minute read
Interview with Joe Seale: New Tools and Scarce Talent

Interview with Joe Seale: New Tools and Scarce Talent

Joe Seale is VP and Digital Analytics Manager at Fifth Third Bank, headquartered in Cincinnati, Ohio. Previously, he served as the bank’s Senior Human…

20-minute read
Standardizing Reports + Analytics Implementation – Areef Ahamad Interview

Standardizing Reports + Analytics Implementation – Areef Ahamad Interview

We had a chance to speak with Areef Ahamad, Senior Manager of Analytics at Luxottica Retail. Areef is an analytics manager with hands-on experience…

17-minute read
Interview with Chris Goward, Founder + CEO of WiderFunnel

Interview with Chris Goward, Founder + CEO of WiderFunnel

Chris Goward is the founder and CEO of WiderFunnel, an optimization services company. He is also the author of You Should Test That!, a…

14-minute read
Interview with Krista Seiden: Smart Optimization + The Future of Analytics

Interview with Krista Seiden: Smart Optimization + The Future of Analytics

Krista Seiden is an experienced leader in the digital analytics industry and a frequent speaker at industry events. She has driven analytics and optimization…

21-minute read
Interview with Peter Prestipino: Leveling the Internet Playing Field

Interview with Peter Prestipino: Leveling the Internet Playing Field

Peter Prestipino has over 14 years of experience in digital media and online marketing. He is the Editor-In-Chief of Website Magazine, a print and online…

22-minute read
Retroactive Analysis? Matin Movassate: Learning about Heap from CEO

Retroactive Analysis? Matin Movassate: Learning about Heap from CEO

INTRODUCTION: Matin Movassate is the CEO of Heap, a tool that allows for instant, retroactive analysis of user actions in web or iOS apps….

13-minute read
My Experience During My Time on Co-op at InfoTrust!

My Experience During My Time on Co-op at InfoTrust!

Over the next couple of weeks, we will have different co-ops share their experience to date here at InfoTrust. Hope you enjoy! Evan Cohen …

4-minute read
InfoTrust Analytics Trends: May 15th, 2015

InfoTrust Analytics Trends: May 15th, 2015

Hey all! Hope you have had a great week!  Pitch Perfect 2 is out, Elon Musk’s Tesla Powerwall is changing the world, and did…

2-minute read
InfoTrust Analytics Trends: May 8th, 2015
InfoTrust Analytics Trends: May 1st, 2015

InfoTrust Analytics Trends: May 1st, 2015

Welcome to another edition of InfoTrust’s Analytics Trends! This week we have some great content from a couple analytics companies and also some thoughts…

2-minute read
InfoTrust Analytics Trends: April 24th, 2015

InfoTrust Analytics Trends: April 24th, 2015

What a week it was in the Internet! Google released new search rankings to be more mobile-friendly. Facebook changed their news feed algorithm. Apple…

2-minute read
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