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Rachel Joss

7 Things To Consider When Choosing A Consent Management Platform (CMP)

7 Things To Consider When Choosing A Consent Management Platform (CMP)

As the online privacy landscape is advancing, the number of consent management platforms available is increasing and the regulatory requirements for organizations to comply…

6-minute read
Facebook Server-Side Conversion API (CAPI): What, Why, and How

Facebook Server-Side Conversion API (CAPI): What, Why, and How

Facebook (aka Meta) is one of the most common platforms implemented via tag management platforms. And until recently, the client side “pixel” has been…

4-minute read

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