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Who We Are
Who We Are
InfoTrust is a close-knit group of developers, engineers, analysts, and visionaries.
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What We Do
What We Do
InfoTrust is a digital analytics consulting, data governance, and technology agency that works with many of the world's best-known brands.
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Data Insights and Activation Data Privacy, Strategy, and Governance Google Cloud Services Google Marketing Platform Implementation and Integration
Industries
Industries
InfoTrust boasts a team of analytics specialists adept at serving various industries. Discover more about the sectors we cater to.
Retail & eCommerce Consumer Packaged Goods Analytics Media & Publishing Finance, Insurance, & Crypto Health & Fitness
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What We Do

InfoTrust is a digital analytics consulting, data governance, and technology agency that works with many of the world’s best-known brands. We specialize in online measurement architecture for multi-brand companies, breaking down silos and validating data to ensure organizations can make confident marketing decisions.

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Data Privacy, Strategy, and Governance

Data Privacy, Strategy, and Governance

Reach your goals more quickly by putting decision-making data into the hands of those that need it. We provide digital transformation consulting to ensure your team has the 6 “P”s in place: purpose, people platforms, process, pace, and payoff.
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Data Insights and Activation

Data Insights and Activation

Our in-house analysts put actionable data into the hands of your team. Or, if you’re in need of a deep analytical dive, our data science team can deliver data-backed action items specific to your business.

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Implementation and Integration

Implementation and Integration

Use of advanced digital analytics begins with a solid implementation and robust integrations. Trust our team to construct a dependable digital foundation and make decisions faster with auto-updating dashboards, reports, and visualizations—all in one easily-accessible place.
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Google Cloud Services

Google Cloud Services

InfoTrust Has A Team Of Google Certified Cloud Architects, Data Engineers, And Data Scientists
We want to support your team by creating the best cloud processes that are secure, durable, and efficient. And, we know how to set your analytics collection, governance, automation, and data pipeline in the best way for your industry, laying a foundation for deep value in the data. Our goal is for you to find the value in Google Cloud—and we will make sure you do.

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Our Strategic Process

InfoTrust is a privacy-centric digital analytics solutions company that empowers marketers to make confident, data-driven decisions.

Understanding

A comprehensive discovery of your business needs, digital marketing/ measurement maturity, and the existing measurement and privacy infrastructure.

Optimization

We develop recommendations and implement  improvements that align with privacy-centric best practices for global, multi-brand enterprises, ensuring a best-in-class, compliant measurement architecture.

Aggregation & Governance

We transport your disparate data into owned, first party storage where it can be aggregated to provide you with a holistic and advanced view of customer engagement.

Understanding

Our team deep-dives into the aggregated data set to identify insights, trends, and areas of focus that improve business outcomes and aid in the prediction of future successes.

Google Marketing
Platform Sales Partner

InfoTrust is a privacy-centric digital analytics solutions company that empowers marketers to make confident, data-driven decisions.

Google Analytics 360

Google Analytics 360

Enterprise-level version of Google Analytics
Google Tag Manager

Google Tag Manager

Manage all marketing tags without modifying code
Looker Studio

Looker Studio

Dashboard reporting that pulls from different sources
Google Surveys

Google Surveys

Market research tool that easily creates online surveys
Display & Video 360

Display & Video 360

Integrated tool that helps teams execute end-to-end campaigns
Google Campaign Manager

Google Campaign Manager

Manage digital campaigns across websites and mobile

Certified Google
Cloud Partner

With a thorough understanding of cloud architecture and Google Cloud Platform, our team can design, develop, and manage robust, secure, scalable, highly available, and dynamic solutions to drive your business objectives forward.

Our Industry Focuses

Unique industries face unique digital challenges.
That’s where our specialized consulting teams come in.

Retail & eCommerce

In the increasingly-competitive world of eCommerce, understanding your customers is paramount. At InfoTrust, our team understands the unique challenges retailers face in the digital marketplace.

CPG & Multi-Brand

To compete (and better yet, grow), multi-brand CPG and FMCG companies must ensure that their digital analytics and data governances are up to date.

Media & Publishing

While many media organizations are playing catch-up building their digital strategy, successful companies are fine-tuning their analytics and tag management policies.

Finance, Insurance & Crypto

To grow, financial service organizations must ensure their digital analytics and data governance strategies are well-established and up to date on current regulations.

Health & Fitness

Health and fitness is competitive by nature—and organizations in the industry must turn their attention to the future of analytics and data privacy to be as well.

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Consultation

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What's New

As thought leaders in both the data privacy and digital analytics spaces, our team can provide the up-to-date information you need.

So You’re Switching from Google Optimize to Optimizely : 6 Key Things to Know

So You’re Switching from Google Optimize to Optimizely : 6 Key Things to Know

10-minute read
InfoTrust Earns Gold-Level Partnership with Optimizely in Recognition of Growing Expertise

InfoTrust Earns Gold-Level Partnership with Optimizely in Recognition of Growing Expertise

3-minute read
Navigating the Shift: Understanding the Impacts of Transitioning from Universal Analytics to Google Analytics 4

Navigating the Shift: Understanding the Impacts of Transitioning from Universal Analytics to Google Analytics 4

3-minute read

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