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InfoTrust is a digital analytics consulting, data governance, and technology agency that works with many of the world's best-known brands.
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InfoTrust Author Profile

Rahul Ramanujam

Rahul Ramanujam is a strategic and visionary leader with more than 12 years of experience in digital analytics, digital marketing, and data science. As the Industry Team Manager at InfoTrust, he oversees the finance, automotive, and B2B sectors, driving transformative change and consistently surpassing client business objectives. Rahul’s expertise includes developing measurement frameworks, spearheading digital initiatives, and leading cross-functional teams to deliver exceptional results.
How Marketing Leaders Can Leverage AI Beyond Just Content and Creative

How Marketing Leaders Can Leverage AI Beyond Just Content and Creative

In today’s fast-paced digital marketing world, marketing leaders are always on the lookout for innovative ways to use AI. While AI is often associated…

3-minute read
Considerations When Migrating from Adobe Analytics to Google Analytics 4

Considerations When Migrating from Adobe Analytics to Google Analytics 4

Migrating from one analytics platform to another can be compared to moving from one house to another. Just like how you carefully plan and…

11-minute read
2022 Analytics Trends in Financial Services: Are You Ready?

2022 Analytics Trends in Financial Services: Are You Ready?

Covid-19 has dramatically accelerated the rate of digital adoption in the financial services industry causing unprecedented changes in human behavior and forcing new ways…

6-minute read
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