Google Search Tricks: Not Only for Digital Marketers

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I found myself doing a lot of research this weekend and as a result here comes this post with tips and ideas for how to make your search better:

You can search individual site for a keyword by using “site:” in front of the URL:

“site:infotrustllc.com michael loban” searches infotrustllc.com for all pages that reference michael loban

google site search

You can use “filetype:” to look for a specific type of file, for example a ppt

“site:infotrustllc.com filetype:pdf training” searches infotrustllc.com for all files of type PDF that contain keyword “training”

google file type search technique

you can get a lot of fascinating insight from doing a “related:site url” search

“related:infotrustllc.com”

related google search

To find out how many pages are linking to your page type “link:URL”

“link: facebook.com/infotrust” shows number of links to InfoTrust Facebook page

links with google search

 

 

 

 

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Article written by Alex Yastrebenetsky

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  • Alex Yastrebenetsky

    Alex Yastrebenetsky is a founder (and CEO) of InfoTrust. Known as "The Brain" (Pinky and the Brain) around the office, he enjoys traveling with his wife and young children.

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Originally Published: August 25, 2012

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July 20, 2023
Originally published on August 25, 2012

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