All Articles By Andrew Witherow

Audience Comparison Review: Google Analytics Audiences vs. Adobe

Audience Comparison Review: Google Analytics Audiences vs. Adobe

Having the ability to build out audiences to leverage for your paid marketing efforts is one of the most valuable features of a digital…

How to Get Started with AdWords for Small to Medium Size Businesses

How to Get Started with AdWords for Small to Medium Size Businesses

If you are a small or medium-sized business, chances are you have thought about running an AdWords campaign. Getting started with this strategy can…

Why InfoTrust Employees Have Flexible Schedules & Opportunity to Work Remote

Why InfoTrust Employees Have Flexible Schedules & Opportunity to Work Remote

As time goes on, it seems that it’s becoming a lot more common for businesses to allow employees to have flexible work schedules as…

Google Optimize Now Available For All To Use

Google Optimize Now Available For All To Use

If you’re a digital marketer, chances are that you have heard of an A/B testing tool that Google launched called “Google Optimize”.  Over the…

Google Analytics Rolls Out Changes to Interface Navigation

Google Analytics Rolls Out Changes to Interface Navigation

If you use Google Analytics as much as we do at InfoTrust, you most likely have noticed that the interface has recently went through…

InfoTrust Gives Back to Local Veterans for Q3 Service Initiative

InfoTrust Gives Back to Local Veterans for Q3 Service Initiative

One of the first things I learned when I joined the InfoTrust team is that we take advantage of every opportunity we have to…

Data-Driven Search Engine Marketing for Beginners

Data-Driven Search Engine Marketing for Beginners

Search Engine Marketing (SEM) can be a difficult strategy to justify for a business. If you happen to be a company with a tight…

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