When Michael Loban isn’t motivating organizations to undertake digital transformation, he can be found passing on the power of digital analytics to the next generation of marketers and analysts. In addition to his role at InfoTrust, Michael is an Adjunct Faculty member at Xavier University, as well as a Term Adjunct Professor at the University of Cincinnati.
Michael is a co-author of InfoTrust’s new best-selling book, Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform, and has been invited to share insights from the book and his professional career this month at Xavier University. Students at Xavier who may be considering a career path in business and analytics are invited to attend the event and will receive a copy of the book from the university. The event is open to Xavier University students and faculty and will take place on campus on October 29. This is truly a unique opportunity for both Michael and the students to learn together.
Michael Loban is the Chief Growth Officer at InfoTrust, a global analytics consulting and data governance company. Not only is Michael an Adjunct Faculty member at Xavier University, but he is also a proud alumnus of the university. He is an Amazon best-selling author of Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform. Michael has been featured in various publications—including AdWeek and Forbes—co-hosts the “Misadventures in Digital Marketing” podcast, and is a frequent speaker at industry events.
About Xavier University
Founded in 1831, Xavier University is a Jesuit Catholic University in Cincinnati, Ohio, annually ranked among the nation’s best universities. Xavier University’s three colleges offer 90+ undergraduate majors, 60+ minors, and 40+ graduate programs.