Share on facebook
Share on twitter
Share on linkedin
Share on email

WAW Recap: BigQuery Basics

Web Analytics Wednesday: BigQuery Basics

Huge thank you to everyone that came out this week to kick-off the new year of Web Analytics Wednesdays!

InfoTrust’s Data Science team, Pam Castricone and Divya Narayan, presented on a better way of querying through vast quantities of analytics data: Integrating your Google Analytics data with BigQuery, which allows you to use Google’s amazingly high-speed infrastructure to import, join and correlate at the speed of light (okay, maybe not that fast but…fast)!

Folks left understanding what BigQuery is as well as integrations with Tableau and R, and everything in-between!

Interested in joining us for February’s Web Analytics Wednesday? Register now for a session with Geoff Beers, Director of Consumer Marketing at ProFootballFocus.com, on Using Facebook Pixel Data to Drive Your Business!

Share on facebook
Facebook
Share on twitter
Twitter
Share on linkedin
LinkedIn
Share on email
Email

Other Articles You Will Enjoy

Customer Profiling Using Google Analytics Data – An RFM Approach

Customer Profiling Using Google Analytics Data – An RFM Approach

As an analyst at InfoTrust, a partner once asked for help building customer profiles using data from Google Analytics. They needed help with defining…

What is a Data Clean Room?

What is a Data Clean Room?

“Data clean room” is a growing buzzword in marketing, analytics, and advertising industries. Although data clean rooms aren’t an entirely new concept, they haven’t…

Talk To Us

Talk To Us

Receive Book Updates

Fill out this form to receive email announcements about Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform. This includes pre-sale dates, official publishing dates, and more.

Our website uses cookies and may collect user information to provide a good experience. Read our Privacy Policy here.

Leave Us A Review

Leave a review and let us know how we’re doing. Only actual clients, please.