All Articles By Brad Prenger

How To Make Your Media Dollars Work Harder in 2020

How To Make Your Media Dollars Work Harder in 2020

Online media spend in the US exceeded 145 billion USD in 2019, up almost 20% from the previous year. As online media continues to…

10 Common Questions From Companies Considering Google Analytics 360

10 Common Questions From Companies Considering Google Analytics 360

As the Vice President of the Partnerships Team at InfoTrust, I have the privilege of talking to hundreds of organizations each year as they…

Hey, Media Buyers — Tag Governance Is Coming For You

Hey, Media Buyers — Tag Governance Is Coming For You

In a recent conversation with a media buyer at a Fortune 100 retailer, I was encouraged to hear about the changing perspective in how…

5 Questions to Ask Before Buying that ‘Sexy’ New Marketing Dashboard

5 Questions to Ask Before Buying that ‘Sexy’ New Marketing Dashboard

Have you been following the latest innovation from tech-based home fitness company Peloton? Whether you’ve seen their ads or have actually taken a test…

Our website uses cookies and may collect user information to provide a good experience. Read our Privacy Policy here.

Leave Us A Review

Leave a review and let us know how we’re doing. Only actual clients, please.