Preparing for the Privacy Focused Future: 1st Party Data Architecture

In the world of data and analytics, privacy is the future. In this discussion, Tag Inspector Product Manager Lucas Long and InfoTrust engineer extraordinaire Tyler Blatt will discuss what the future will look like and what you should be doing TODAY to prepare.

In this webinar we will explore:

• Core principles of a first-party data architecture
• The ideal architecture of the future
• Steps to take in preparation for the deprecation of 3P cookies
• Strategies and tactical suggestions for optimization

Ensure that your organization is prepared for the privacy-focused future by tuning into this webinar.