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Data Privacy, Strategy, and Governance

Complete and Compliant Data to Fuel Your Business Success

First-party data is the key to exceeding consumer expectations in today’s privacy-centric landscape. Our experts help from strategy through execution to make sure your data architecture is able to deliver.

Our Methodology

6 Ps of Digital Analytics
Transformation Planning

Using our 6 Ps methodology, we partner with organizations to assess their purpose, people, platform, and processes that enable measurement and data to be a fundamental part of decision making, and ultimately if the current set-up is driving pace for marketing improvement and profit from all digital initiatives.

Data Privacy, Strategy, and Governance

What We Offer

See How You Measure

Google Analytics 360 and Google Marketing Platform Support

With any investment your organization makes, it’s important that your team has the ability to maximize its potential use. InfoTrust partners with organizations to achieve this through our weekly engagements to conduct any troubleshooting / configurations for Google Analytics 360 or other products in the Google Marketing Platform suite, share best-in-class practices and trends that we’re seeing in the industry, and help create any data visualizations via Google Data Studio.

Tag Inspector10 Common Questions From Companies Considering Google Analytics 360

Build and Share Audiences

Audience Strategy

From analytics data sets like Google Analytics to data clean rooms like Ads Data Hub, the InfoTrust team is equipped to build and share audiences with your advertising platform. We’ll seek to understand your target customer, review your first-party data, and build customized audiences.

The Company Behind Tag Inspector

We’re the technology team behind the industry-leading tag governance and monitoring platform.

Developed by the InfoTrust engineering team, Tag Inspector allows marketers to audit and monitor all of a website’s tags. If you manage a large site or multi-brand enterprise, Tag Inspector’s comprehensive tag library and real user monitoring across any tag management system gives your organization unparalleled data quality and performance peace of mind.

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