InfoTrust Impact
Run Bigger GMP Campaigns for Your Clients

InfoTrust Impact gives independent agencies hands-on, specialist support across the full Google Marketing Platform — DV360, SA360, and CM360, so your accounts grow without adding headcount, and your clients stay yours

Contact Us See Packages

Your GMP Reseller Should Work for You,
Not Around You

Here’s the problem with most GMP resellers: they’re agencies too. So the same partner holding your contract is out pitching your best clients. We don’t do that. InfoTrust doesn’t run media, period, no campaigns, no SEO, no creative. It’s not a policy someone could change next quarter. It’s the entire business model. Your clients stay your clients.

500+

Customers

73

NPS

+161%

ROAS

10+

Years as a GMP Partner

InfoTrust Impact:
What Your Agency Actually Receives

Every feature below maps directly to what your team needs to run bigger, better GMP campaigns without adding overhead or risking client relationships.

For Partnership Leaders

Full Platform Control,  No Competing Interest

What's Included

Your agency or client holds the license, full edit access and data portability
No bundled media management, transparent usage-based pricing, no black boxes
Config and Floodlight audits from a team with no stake in your client relationships
Onboarding packages (GMP Beginnings, In-Housing, Taking Ownership) for wherever your team is today

InfoTrust runs zero media, structurally. Not a policy. How the business is built.

Get Started

For Account Owners

Accounts That Look Strong,  Without Adding Headcount

What's Included

Proactive guidance on driving better account performance
Proactive guidance on driving better account performance
Platform optimization recommendations that increase margins

Your team looks prepared in front of clients. Every time.

Get started

For Media Buyers & Planners

Expert Support, Fast, When You’re Stuck

What's Included

Up to 20 hours a month of Flex Support
Up to 10 Floodlight audits a year, plus quarterly training
Customer Acceleration Hub self-serve library

Work you're proud of. Support that keeps pace with you.

Get started

Your GMP Reseller Should Work for You,
Not Around You

Here’s the problem with most GMP resellers: they’re agencies too. So the same partner holding your contract is out pitching your best clients. We don’t do that. InfoTrust doesn’t run media, period, no campaigns, no SEO, no creative. It’s not a policy someone could change next quarter. It’s the entire business model. Your clients stay your clients.

500+ Customers, 73 Net Promoter Score

Hundreds of brands and agencies trust InfoTrust as their GMP partner, and a 73 NPS says they'd say the same to a colleague.

Over a Decade of GMP Partnership

InfoTrust has been a Google Marketing Platform partner for over 10 years, with offices across three continents and deep experience in CPG, retail, media, health and finance.

One of 26 Google Cloud Partners Globally with Analytics Specialization

The Google Cloud Platform Marketing Analytics Specialization is the highest technical designation a partner can achieve. InfoTrust is one of only 26 partners worldwide to hold it.

One Partner on Every GMP Platform

Certified Sales and Support Partner of Google Marketing Platform

Certified Sales and Support Partner of the Google Marketing Platform

Additional Platforms Supported

Take Full Control of Your GMP Platforms

Share a few details and an InfoTrust specialist will reach out to discuss how InfoTrust Impact can support your agency’s growth.

Case Study

How One Agency Recovered Margin and Cut Reporting Time in Half

An independent international agency had no shortage of data, but fragmented teams were burning hours compiling reports by hand, eating directly into margin. Without standardization, there was no way to compare performance across channels or clients. InfoTrust onboarded the agency onto CM360 with an automated placement name generator and structured QA before rollout, the same hands-on support your team gets from day one.

26% decrease in cost per lead from standardized CM360 setup
60% decrease in time per report, hours returned to analysis and optimization
Improved CPL performance visible across every client account, not just one

The GMP platforms are the same for every reseller. What is not the same is who is behind them. InfoTrust Impact is built around one job: helping your agency grow.

Trusted by the World’s Most Demanding Agencies

What our customers are saying

"InfoTrust has made it easier for TDS Marketing Group to expand our use of DV360 while maintaining the level of control, transparency and hands-on support our clients expect. Their team has been responsive, knowledgeable and easy to work with, making the transition and ongoing management of the platform feel seamless."

TDS Marketing Group

"At AURAXADV, we value partners that combine technology expertise with a customer-first mindset. InfoTrust has consistently demonstrated both. Their support across Google Marketing Platform and DV360 has enabled us to optimize campaign execution, improve operational efficiency, and deliver measurable value to our clients."

AURAXADV

"Working with InfoTrust has been an excellent experience. The team brought great expertise and actionable insights that helped us significantly improve our performance in Microsoft Ads. As a result, we successfully reduced the CPA of key conversion by 56%, achieving double the Efficiency."

Kseniia Gorkusha Senior PPC-Specialist

FxPro

Frequently Asked Questions

A GMP reseller sells and supports Google Marketing Platform licenses, DV360, SA360, CM360, and related tools, to agencies and brands. Most also run their own media campaigns, which is where the conflict of interest comes in.

No. InfoTrust doesn't run media for anyone, ever. No campaign execution, no media buying, no creative, no SEO. That's built into how the company operates, not a policy that could change. It's why InfoTrust never ends up competing with your agency for a client.

Most GMP resellers also run their own agency work, which puts them in direct competition with the agencies they sell to. InfoTrust doesn't. The business exists to help your team get more out of DV360, SA360, and CM360, nothing else. That means direct license ownership for your agency, hands-on support from a specialist team, and no risk of InfoTrust becoming your competitor.

Less than most teams expect. Your GMP licenses move over through a standard network transfer agreement. Your active campaigns and client accounts aren't touched during the switch, and you'll have a specialist team in place from day one.

Three tiers, depending on what your team needs: Platform Access, Standard Support, and Advanced Support. Standard and Advanced both include monthly check-ins, on-demand Flex Support hours, consolidated dashboards, and ongoing Floodlight audits. Advanced Support adds up to 20 hours of Flex Support a month for teams handling more complex or custom work.

Full licensing and support for DV360, SA360, and CM360. InfoTrust also provides limited support for Google Ads, Google Analytics, and Google Cloud tools like BigQuery, Looker Studio, and Vertex AI.

Days, not months, in most cases. The exact timeline depends on where your team's starting from: taking over an existing account, moving in-house for the first time, or building a new GMP setup from scratch. A specialist will map out the right timeline once they know which of those applies to you.

Data-Driven Solutions

Trusted technologies.
Proven performance.

Tailored Solutions for Key Roles and Industries

Insights, Guides, and Case Studies to Level Up Your Strategy

InfoTrust Impact
Run Bigger GMP Campaigns for Your Clients

Your GMP Reseller Should Work for You,
Not Around You

InfoTrust Impact:
What Your Agency Actually Receives

Every feature below maps directly to what your team needs to run bigger, better GMP campaigns without adding overhead or risking client relationships.

For Partnership Leaders

For Account Owners

For Media Buyers & Planners