InfoTrust Author Profile

Barbara Pace

Barbara Pace is an Associate Digital Analytics Consultant at InfoTrust. In this role, she supports clients by managing their Google Analytics (GA) and Google Tag Manager, creating/publishing tags, and assisting with GA reports. In her free time, she can be found hanging out with her two cats, caring for her plants, or going to car shows.
How to Use Data Exploration Reports in Google Analytics 4 to Uncover Hidden Insights and Opportunities

How to Use Data Exploration Reports in Google Analytics 4 to Uncover Hidden Insights and Opportunities

Introduction Now that we have migrated away from Universal Analytics, you may be wondering to yourself, “How can I use Google Analytics 4 (GA4)…

7-minute read