InfoTrust Author Profile

InfoTrust

InfoTrust is a web analytics company and a Google partner. Visit us at http://infotrustllc.com to learn more.
The Ultimate Google Analytics Campaign Tracking Guide

The Ultimate Google Analytics Campaign Tracking Guide

Excuse me, UTMs? Google Analytics campaign tracking (sometimes referred to as a UTM) allows you to track and measure your marketing efforts by appending…

6-minute read
Interleaved Sorting: A Novel Solution for Optimizing Query Patterns

Interleaved Sorting: A Novel Solution for Optimizing Query Patterns

Amazon Redshift is a cloud-based data warehouse solution provided by Amazon and the group recently released a novel sorting technique – Interleaved sorting.

5-minute read
InfoTrust Launches New Engineering Blog

InfoTrust Launches New Engineering Blog

We have decided to create a blog that will focus more on the technical side of InfoTrust. Over the years we have been developing…

2-minute read
Inside the Life of an Intern at InfoTrust

Inside the Life of an Intern at InfoTrust

Marissa Sears Analytics that Excite Intern Communications at University of Cincinnati I have worked at InfoTrust for almost three months now and in that…

3-minute read
What’s it Really Like to be an InfoTrust Intern!

What’s it Really Like to be an InfoTrust Intern!

Over the next couple of weeks, we will have different co-ops share their experience to date here at InfoTrust. Hope you enjoy!

3-minute read
InfoTrust Awards the First Ever InfoTrust Scholarship

InfoTrust Awards the First Ever InfoTrust Scholarship

InfoTrust is proud to announce the recipients of the first ever InfoTrust Scholarship. The scholarship is awarded to a student at the University of Cincinnati…

2-minute read
How To Setup Enhanced Ecommerce Impressions Using Scroll Tracking

How To Setup Enhanced Ecommerce Impressions Using Scroll Tracking

One of our specialities here at InfoTrust is helping ecommerce businesses leverage their web analytics to make better data-driven marketing decisions. This typically starts…

7-minute read
Clear Focus, Full Stomachs, Best Culture

Clear Focus, Full Stomachs, Best Culture

At InfoTrust, there is such a thing as a free lunch. It is a benefit that we provide each day to our employees.  Depending…

3-minute read
Top 10 Digital Marketing Terms For Beginners

Top 10 Digital Marketing Terms For Beginners

Being new to InfoTrust, I’ve had many of my friends and family ask a lot of questions about what our company does and what…

6-minute read
Sugar May Be the Fuel For InfoTrust

Sugar May Be the Fuel For InfoTrust

Team InfoTrust continues to grow and therefore so does the number of birthdays! This presents us with several new opportunities for..    Recently there…

2-minute read
The InfoTrust Team Loves Giving Back

The InfoTrust Team Loves Giving Back

It is spring in Cincinnati. The grass finally needs mowing, the flowers are blooming and yellow clouds of pollen cover everything left outdoors for…

2-minute read
Metrics and Insights for Mastering Marketing

Metrics and Insights for Mastering Marketing

Just a few hours ago, I heard David Meerman Scott (@dmscott) speak on social media and content marketing. At the end of the fantastic…

5-minute read

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