Solutions
Data-Driven Solutions

At the intersection of digital analytics and media enablement, InfoTrust's privacy-centric solutions drive measurable business outcomes for brands and agencies.

DATA COLLECTION & COMPLIANCE
InfoTrust Insights
Insights
Optimize your data collection and analytics stack for faster information and more confident decisions.
Includes:
  • Analytics Enhancements
  • Tag Management
  • Consent Management
InfoTrust Insights
Integrity
Secure your data collection with proactive monitoring that identifies risks before they become costly violations.
Includes:
  • Managed Privacy Program
  • Consent Monitoring
  • Remediation Guidance
Products
Trusted technologies.
Proven performance.

InfoTrust delivers cutting-edge tools with high-value, differentiated solutions that optimize your marketing infrastructure to accelerate productivity and maximize your ROI.

InfoTrust Products
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Tag Inspector
Tag Auditing and Monitoring Platform Login >
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GA Scorecard
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GOOGLE MARKETING PLATFORM (GMP)
Advertising
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Search Ads 360
Certified Sales Partner
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Display & Video 360
Certified Sales Partner
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Campaign Manager 360
Certified Sales Partner
Analytics
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Google Analytics 360
Certified Sales Partner
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Looker Studio
Certified Support Partner
ADDITIONAL INFOTRUST PARTNERS
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Amplitude
Product Analytics Partner
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Osano
Consent Management Partner
Industries & Roles
Tailored Solutions for Key Roles and Industries

Whether you're a marketer, executive, analyst or compliance officer, our solutions are built around your unique goals and challenges.

By Industry
Retail & eCommerce CPG & Multibrand Media & Publishing Finance, Insurance & Crypto Health & Fitness
By Role
C-Level Executives Marketers & Advertisers Data Analysts
Resources
Insights, Guides, and Case Studies to Level Up Your Strategy

Stay informed with expert content, on-demand webinars, how-to videos, and real-world success stories from InfoTrust clients.

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InfoTrust Author Profile

Lucas Long

What Every Marketer Needs to Know About Data Collection and Consumer Consent

What Every Marketer Needs to Know About Data Collection and Consumer Consent

Table of Contents As always, this is meant to be general guidance and should not be viewed as legal advice. Please consult with your…

12-minute read
Why First-Party Data Quality is So Important in Today’s Highly Regulated Environment

Why First-Party Data Quality is So Important in Today’s Highly Regulated Environment

There’s a lot of buzz these days about data privacy and data quality. And rightly so: the push for tighter regulations around how companies…

9-minute read
What You Need to Know About Virginia’s Consumer Data Protection Act to Stay Compliant

What You Need to Know About Virginia’s Consumer Data Protection Act to Stay Compliant

In March of 2021, Virginia passed the Consumer Data Protection Act (CDPA) into law. With its passage, Virginia became the second state in the…

8-minute read
If You’re a Marketer or Advertiser, Here’s What You Need to Know About the Colorado Privacy Act

If You’re a Marketer or Advertiser, Here’s What You Need to Know About the Colorado Privacy Act

This summer, Colorado passed the newest privacy law in the United States—the Colorado Privacy Act (CPA). With its passage, Colorado joined Virginia and California…

8-minute read
Privacy and User Choice in the United States: Understanding Targeted and Behavioral Advertising Opt-Outs

Privacy and User Choice in the United States: Understanding Targeted and Behavioral Advertising Opt-Outs

With the recent passage of Virginia’s Consumer Data Protection Act (CDPA) and the Colorado Privacy Act (CPA), users in the United States saw their…

9-minute read
How to Properly Configure Consent Management with InfoTrust and Tag Inspector

How to Properly Configure Consent Management with InfoTrust and Tag Inspector

In today’s privacy-focused environment, websites are highly reliant on first-party data. According to a recent Ipsos-Google study, 91% of internet users aged 16-74 say…

9-minute read
Lifting the Veil: How to Mitigate Compliance Risks of Server-Side Tag Management

Lifting the Veil: How to Mitigate Compliance Risks of Server-Side Tag Management

With the deprecation of third-party cookies on the horizon, the advertising industry is shifting focus back to an old friend, first-party data. Ask anyone…

5-minute read
Creating and Maintaining a Defensible Position for Marketing and Advertising Data Collection

Creating and Maintaining a Defensible Position for Marketing and Advertising Data Collection

It is every compliance professional’s worst nightmare—a notice of an action being brought against their organization. It could come from a regulator providing notice…

5-minute read
Compliance Risk Review: Data Brokers

Compliance Risk Review: Data Brokers

When it comes to privacy compliance risk on a website, often the most dangerous risks are the “unknown unknowns”—instances where risk is present but…

5-minute read
Where to Find Experts for Tag and Cookie Compliance Monitoring

Where to Find Experts for Tag and Cookie Compliance Monitoring

In an era where data privacy regulations like GDPR, CCPA, and others are becoming increasingly stringent, businesses must ensure their digital properties comply with…

3-minute read
Can Tag Inspector Help with Enterprise-Level Compliance Audits?

Can Tag Inspector Help with Enterprise-Level Compliance Audits?

Nowadays, keeping up with data privacy regulations is of utmost importance in the fast-paced world of digital innovation, particularly for businesses managing substantial amounts…

3-minute read
What Is the Best Way to Ensure User Consent Preferences Are Respected?

What Is the Best Way to Ensure User Consent Preferences Are Respected?

In an era where data privacy regulations like GDPR, CCPA, and the ePrivacy Directive are shaping digital interactions, ensuring that user consent preferences are…

3-minute read
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What We Do
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