Solutions
Data-Driven Solutions

At the intersection of digital analytics and media enablement, InfoTrust's privacy-centric solutions drive measurable business outcomes for brands and agencies.

DATA COLLECTION & COMPLIANCE
InfoTrust Insights
Insights
Optimize your data collection and analytics stack for faster information and more confident decisions.
Includes:
  • Analytics Enhancements
  • Tag Management
  • Consent Management
InfoTrust Insights
Integrity
Secure your data collection with proactive monitoring that identifies risks before they become costly violations.
Includes:
  • Managed Privacy Program
  • Consent Monitoring
  • Remediation Guidance
Products
Trusted technologies.
Proven performance.

InfoTrust delivers cutting-edge tools with high-value, differentiated solutions that optimize your marketing infrastructure to accelerate productivity and maximize your ROI.

InfoTrust Products
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Tag Inspector
Tag Auditing and Monitoring Platform Login >
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GA Scorecard
Assess Your Google Analytics Setup
GOOGLE MARKETING PLATFORM (GMP)
Advertising
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Search Ads 360
Certified Sales Partner
Display and Video 360 Icon
Display & Video 360
Certified Sales Partner
Campaign Manager 360 Icon
Campaign Manager 360
Certified Sales Partner
Analytics
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Google Analytics 360
Certified Sales Partner
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Looker Studio
Certified Support Partner
ADDITIONAL INFOTRUST PARTNERS
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Amplitude
Product Analytics Partner
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Osano
Consent Management Partner
Industries & Roles
Tailored Solutions for Key Roles and Industries

Whether you're a marketer, executive, analyst or compliance officer, our solutions are built around your unique goals and challenges.

By Industry
Retail & eCommerce CPG & Multibrand Media & Publishing Finance, Insurance & Crypto Health & Fitness
By Role
C-Level Executives Marketers & Advertisers Data Analysts
Resources
Insights, Guides, and Case Studies to Level Up Your Strategy

Stay informed with expert content, on-demand webinars, how-to videos, and real-world success stories from InfoTrust clients.

Browse All Resources
Webinars & Events Articles & Guides Case Studies Videos & Demos Books
Who We Are
Culture and Values Why We're Different Customer Reviews InfoTrust Foundation Careers
Talk To Us
InfoTrust Author Profile

Lucas Long

Privacy-Centric Growth: How to Mature Your Privacy Program

Privacy-Centric Growth: How to Mature Your Privacy Program

It’s fairly safe to say that 2024 was the year of “cookieless” solutions. And may we hope this over-used term is finally dropped in…

26-minute read
Assessing Website Privacy: Common Compliance Risks

Assessing Website Privacy: Common Compliance Risks

For most organizations, the number one point of contact with consumers is their website. More consumer behaviors are observed, more personal information is collected,…

3-minute read
Compliance Risk Review: Piggybacking Tags

Compliance Risk Review: Piggybacking Tags

It’s the Data Privacy Officer’s nightmare: receiving an enforcement action or legal challenge based on personal information processing that no one even knew was…

4-minute read
Compliance Risk Review: Wiretapping Risk

Compliance Risk Review: Wiretapping Risk

A growing challenge for privacy compliance in the United States is the rising number of private actions brought under state-level “wiretapping” laws. These laws…

8-minute read
Compliance Risk Review: Advertising Platforms

Compliance Risk Review: Advertising Platforms

Advertising technology platforms pose a unique risk for compliance due to the data they collect, purposes for processing, and the ways in which platforms…

14-minute read
The CPRA’s Top 5 Impacts for Marketers and Advertisers

The CPRA’s Top 5 Impacts for Marketers and Advertisers

The California Privacy Rights Act (CPRA) was passed in November 2020, providing updates and clarifications to the California Consumer Protection Act (CCPA) which is…

9-minute read
Data Governance Crash Course: An Exploration of Today’s Governance Landscape

Data Governance Crash Course: An Exploration of Today’s Governance Landscape

The past few years have ushered in a completely new landscape in the areas of data collection, tag management, and user privacy. Beginning with…

5-minute read
Top 5 Reasons Companies Fail at Tag Governance

Top 5 Reasons Companies Fail at Tag Governance

Do you have a Tag Governance Policy in place? “No, but it’s something we’d like to do.” Why is this the most common response…

12-minute read
How to Test and Monitor Consent Management

How to Test and Monitor Consent Management

For many, the May 25, 2018 date for GDPR was etched into their minds by the countless hours spent preparing for the new regulation…

9-minute read
GDPR Compliance Checklist: Testing and Monitoring Your Website

GDPR Compliance Checklist: Testing and Monitoring Your Website

The Global Data Protection Regulation (GDPR) went into effect on May 25, 2018. In the digital marketing and advertising industry, the preceding weeks and…

9-minute read
Who We Are
What We Do Data Privacy, Strategy & Governance Data Insights & Activation Implementation & Integration Google Cloud Services
What We Do
Industries Retail & eCommerce CPG & Multi-Brand Media Publishing Analytics Finance, Insurance & Crypto Health & Fitness
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