Bring Out the Baskets: The Brigade Is Here! 2020 Recap + 2021 Update

Estimated Reading Time: 3 minutes
July 28, 2021

It’s no secret that giving back to the community is built into the core of InfoTrust’s culture. We’re doers by nature—and believe that our success is someone else’s miracle. Our global team believes it is the responsibility of a business to leverage growth as an opportunity to make a difference in our communities. With this in mind, our growth efforts are focused first and foremost on what we get to contribute as we grow as a company. Our largest effort to date is our annual Basket Brigade initiative.

How It Began

Inspired by Tony Robbins’ Basket Brigade, InfoTrust launched its first Basket Brigade in 2013. In its inaugural year, we provided 33 baskets filled with all the trimmings for a Thanksgiving meal to local families in Cincinnati, Ohio. Fast forward six years, Basket Brigade is now global with employees working with local communities from India to Dubai to Seattle to provide everything from Thanksgiving dinners to blankets, cleaning supplies, and personal care necessities. In 2018, we delivered supplies to more than 2,000 individuals and families.

How We Helped in 2020

In 2020, amidst a global pandemic, we knew the needs were great—if not greater. Thanks to separating into teams in different geographic locations, we were able to assist various organizations across the globe:  

How It’s Going

We know that 2020 was challenging for many—and the future remains uncertain. But one thing that we can control is our goal moving forward. InfoTrust is a purpose-based business built on more inclusive outcomes for employees, communities, and owners. Our success is someone else’s miracle, after all. So far in 2021 we’ve raised $67,000 for our foundation, which has pushed us over the $500k donation milestone (inclusive of Basket Brigade efforts) for the InfoTrust Foundation since its inception. 

But we’re not stopping there. Knowing there are more needs and ways to help, InfoTrust wants to make a long-term, sustainable difference with our work and hopes to donate $1 million each year for 10 years. We will do this by committing 1 percent of our time to pro bono work, 1 percent of our time volunteering, and continuing to give 100% of donations to the InfoTrust Foundation. 

The future may be uncertain, but one thing is for sure: we know our purpose and we’re determined to make a difference at InfoTrust. 

Want to Support the InfoTrust Foundation?

Our foundation is committed to helping a variety of causes through helping other non-profits.

Author

  • Natalie Shawver is the Head of Content Marketing at InfoTrust and is a skilled and innovative marketing creative. She is responsible for guiding the direction and execution of all content-related initiatives. Drawing on her expertise in journalism and diverse experience in areas such as storytelling, video scripting, and social media, Natalie is a highly motivated individual who prides herself on her ability to meet tight deadlines. She describes herself as a passionate lover of words and thoroughly enjoys writing, editing, and generating new ideas. You can most often find her with a cup of tea and a good book in hand.

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Last Updated: December 15, 2023

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