Leadership + Capability: Foundations of a Digital Marketing Company

Estimated Reading Time: 2 minutes
December 15, 2011

It is not the strongest of the species that survives, nor the most intelligent, but rather the one most adaptable to change.” Charles Darwin.

Please watch this fantastic presentation by Carly Fiorina

I encourage you to watch and subscribe to Udemy presentations. However, I also encourage you to read about “The Red Queen’s race“. Here is a quote from an incident that appears in Lewis Carroll’s Through the Looking-Glass and involves the Red Queen, a representation of a Queen in chess, and Alice constantly running but remaining in the same spot.

“Well, in our country,” said Alice, still panting a little, “you’d generally get to somewhere else — if you run very fast for a long time, as we’ve been doing.”

“A slow sort of country!” said the Queen. “Now, here, you see, it takes all the running you can do, to keep in the same place. If you want to get somewhere else, you must run at least twice as fast as that!”

As a fast emerging and growing digital marketing company in Cincinnati, we try and make sure we are ahead of the curve (if not paving the curve itself) by always adapting!

Share on FacebookShare on Twitter

Submit to StumbleUpon

Article written by Alex Yastrebenetsky

Author

  • Alex Yastrebenetsky is a founder (and CEO) of InfoTrust. Known as "The Brain" (Pinky and the Brain) around the office, he enjoys traveling with his wife and young children.

    View all posts
Last Updated: October 13, 2023

Get Your Assessment

Thank you! We will be in touch with your results soon.
{{ field.placeholder }}
{{ option.name }}

Talk To Us

Talk To Us

Receive Book Updates

Fill out this form to receive email announcements about Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform. This includes pre-sale dates, official publishing dates, and more.

Search InfoTrust

Leave Us A Review

Leave a review and let us know how we’re doing. Only actual clients, please.

  • This field is for validation purposes and should be left unchanged.