If you are in the healthcare industry, you are likely well aware of the heightened scrutiny surrounding HIPAA compliance and the obligations organizations must…
If you are a healthcare organization operating in the United States, you are likely aware of the significant increase in the focus on the…
It’s no secret that we spend a lot of time on our smartphones. Whether it’s scrolling through social media accounts, checking emails, or even…
Having the ability to build out audiences to leverage for your paid marketing efforts is one of the most valuable features of a digital…
If you are a small or medium-sized business, chances are you have thought about running an AdWords campaign. Getting started with this strategy can…
As time goes on, it seems that it’s becoming a lot more common for businesses to allow employees to have flexible work schedules as…
If you’re a digital marketer, chances are that you have heard of an A/B testing tool that Google launched called “Google Optimize”. Over the…
If you use Google Analytics as much as we do at InfoTrust, you most likely have noticed that the interface has recently went through…
One of the first things I learned when I joined the InfoTrust team is that we take advantage of every opportunity we have to…
Search Engine Marketing (SEM) can be a difficult strategy to justify for a business. If you happen to be a company with a tight…
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