Google’s Big Query has been used by many organizations to house very large data sets and leverage that data in various visualization tools and integrations. During the Google Analytics summit this year, it was announced that Google Analytics Premium customers will be able to integrate with Google’s Big Query Big Data system for large data exports.
BigQuery and Google Analytics Integration
Big Query can house the data used in big data analysis and now Google Analytics Premium can export all hit level data to Big query via this export.
Premium clients can access their session’s hit level data from Google Analytics into Big Query and combine that with other third party data sets to perform cross analysis with all other data sources.
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