InfoTrust Author Profile

Dominic Villarreal

3 Reasons Why Analytics Teams Run Adobe Analytics & Google Analytics Side-By-Side

3 Reasons Why Analytics Teams Run Adobe Analytics & Google Analytics Side-By-Side

Making the most of clients/prospects’ data is the driving force of the conversations we have on the Infotrust partnerships team. When I sit down…

9-minute read
Analytics, TMS, Split-Testing Platforms Used by Top 100 Digital News Orgs

Analytics, TMS, Split-Testing Platforms Used by Top 100 Digital News Orgs

As the marketing technology landscape continues to grow beyond 8,000 martech solutions (up 13.6% YoY), the team at InfoTrust is taking a deep-dive look…

13-minute read
5 Reasons Why Direct-to-Consumer Organizations Need GA 360

5 Reasons Why Direct-to-Consumer Organizations Need GA 360

It’s 2020 and the Direct-to-Consumer (D2C) market continues to grow, despite recent events. With a sales forecast of $17.75 billion for total eCommerce sales…

9-minute read
Analytics, TMS, and A/B Testing Platforms Used by the Top 100 Retailers

Analytics, TMS, and A/B Testing Platforms Used by the Top 100 Retailers

As the marketing technology landscape continues to grow beyond 8,000 martech solutions (up 13.6% YoY), the team at InfoTrust is taking a deep-dive look…

13-minute read