InfoTrust is a digital analytics consulting, data governance, and technology agency that works with many of the world’s best-known brands. We specialize in online measurement architecture for multi-brand companies, breaking down silos and validating data to ensure organizations can make confident marketing decisions.
Use of advanced digital analytics begins with a solid implementation and robust integrations. Our team specializes in online measurement architecture for multi-brand companies. Trust our team to construct a dependable digital foundation.
Reach your goals more quickly by putting decision-making data into the hands of those that need. We provide digital transformation consulting to ensure your team has the 6 “P”s in place: purpose, people platforms, process, pace, and payoff.
Collecting data is one thing. Making sense of it is another. Save time and make decisions faster with auto-updating dashboards, reports and visualizations. Our team can break down silos to put your vital metrics all in one easily-accessible place.
Data governance covers much more than technology and tag auditing. It is a system of tools and processes for establishing end-to-end ownership of all marketing tags and customer data within the enterprise while also remaining compliant.
Google Campaign Manager is designed to address various business needs related to ad campaign management, offering a comprehensive set of features to help businesses effectively plan, execute, and optimize their digital advertising efforts.
Choosing a Google Certified Partner provides your business with access to a wealth of knowledge, strategic guidance, and quality assurance, ultimately helping you maximize the benefits of Google’s products and services. InfoTrust has Google Certifications in the products listed below.
Google Analytics 360 is designed to address the more advanced analytics needs of large enterprises, providing a comprehensive set of features and capabilities to support sophisticated analysis and data-driven decision-making.
Google Display & Video 360 addresses challenges in audience targeting, cross-channel campaign management, creative asset optimization, performance measurement, brand safety, real-time bidding, and video campaign management, providing a comprehensive solution for businesses seeking scalable and effective display and video advertising.
Maximize the effectiveness of your search campaign management with Search Ads 360. The platform empowers you to adapt swiftly to the dynamic market landscape in real-time and on a large scale.
Google Campaign Manager is designed provide an efficient, centralized solution for scalable campaign management, ad serving, targeting, and cross-channel attribution.
Google Tag Manager is a versatile tool that addresses various business needs related to web analytics, tracking, and data management, offering flexibility and efficiency in the deployment of tracking tags.
Looker supports businesses by providing data visualization, ad hoc reporting, centralized data repository, collaborative analytics, customized data modeling, integration with diverse sources, embedded analytics, data exploration, time-series analysis, performance monitoring, predictive analytics, user access control, mobile accessibility, cost monitoring, and data governance.
Enterprise-level version of Google Analytics
Enterprise-level programmatic buying and campaigns
A reliable single source of truth for ad delivery and verification
Manage search campaigns across multiple channels
In the increasingly-competitive world of online retail, understanding your customer is paramount. Lean on our eCommerce experts for help.
To compete (and better yet, grow), mutli-brand CPG and FMCG companies must ensure that their digital analytics and data governances are up to date.
While many media organizations are playing catch-up building their digital strategy, successful companies are fine-tuning their analytics and tag management policies.
Health and fitness is competitive by nature—and organizations in the industry must turn their attention to the future of analytics and data privacy to be as well.
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