That is what marketers feel when it comes to Attribution. It can be a perplexing topic when the goal is effective budget spending on top of keeping track of consumer engagements in various touchpoints.
Thankfully, we have a webinar that can help ease up the mental burden.
InfoTrust has teamed up with Acceleration Partners to address key challenges with attribution and demonstrate best practices to implement when creating an attribution model.
After this webinar, you will:
- Understand approaches marketers are taking to attribution
- Be able to determine what OmniChannel marketing is and how to get there
- Understand what’s working and what’s not and how attribution can help you understand marketing investments
- Be able to leverage Google Analytics for cross-channel reporting
- Determine whether free or premium versions of Google Analytics is best for you
Sign up is quick and easy!