InfoTrust Announces New Partnership with RudderStack

InfoTrust Announces New Partnership with RudderStack
Estimated Reading Time: 3 minutes

InfoTrust is pleased to announce its new partnership with RudderStack. 

As the leading platform for building customer data stacks trusted by many of the world’s preeminent brands, RudderStack plays a key role in thousands of companies’ ability to power the collection, enrichment, and activation of customer data. The company’s pipelines sync data into the cloud data warehouse and to downstream apps which help free up engineering time to focus on building data products that create value for customers.

“Our mission at InfoTrust is to help organizations accelerate their transition to privacy-centric digital marketing,” said Director of Strategy Chris Vaughan. “With their impressive collection of data pipelines and a focus on quickly moving, transforming, governing, and activating data, we believe that RudderStack is a strong strategic complement to that mission. We’re excited to begin introducing the platform to our clients while working closely with the RudderStack team to continue showcasing the power of owned, first-party marketing data.”

Since its founding in 2019, RudderStack has grown rapidly. In 2021, the company’s revenue and customer base expanded by more than 300 percent, with the addition of customers such as AllBirds, Wealthfront, and Crate & Barrel. 

“The most efficient businesses are able to gather, clean, and activate customer data in real-time across their entire technology stack and in their warehouse. Together, RudderStack and InfoTrust will help empower marketers, developers, and product teams to more efficiently utilize their data to make better decisions when communicating with customers and prospects,” says Director of Product Brian Lu.

About InfoTrust

InfoTrust is a privacy-centric digital analytics solutions company that empowers marketers to make confident, data-driven decisions. Working with many of the world’s best-known brands, InfoTrust partners with enterprise organizations in the CPG, retail, media, health, and finance spaces. We are a certified Google Marketing Platform Sales Partner and Google Cloud Partner, with offices spread across three continents to best serve our global partners. The growing team at InfoTrust is committed to building a best-in-class workplace and impacting communities around the world—all while accelerating the transition to privacy-centric marketing.

About RudderStack

RudderStack is the warehouse-first, customer data platform built for developers and funded by S28 Capital, Kleiner Perkins, and Insight Capital. The company takes a new approach to building and operating customer data infrastructure, making it easy to collect, unify, transform, and store customer data as well as securely route it to a wide range of common, popular tools. To learn more, visit rudderstack.com.

Curious about RudderStack?

Our team of experts is ready to help empower you to more efficiently utilize your data.

Author

  • Natalie Shawver

    Natalie Shawver is the Head of Content Marketing at InfoTrust and is a skilled and innovative marketing creative. She is responsible for guiding the direction and execution of all content-related initiatives. Drawing on her expertise in journalism and diverse experience in areas such as storytelling, video scripting, and social media, Natalie is a highly motivated individual who prides herself on her ability to meet tight deadlines. She describes herself as a passionate lover of words and thoroughly enjoys writing, editing, and generating new ideas. You can most often find her with a cup of tea and a good book in hand.

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Originally Published: September 27, 2022

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September 27, 2022

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