Solutions
Data-Driven Solutions

At the intersection of digital analytics and media enablement, InfoTrust's privacy-centric solutions drive measurable business outcomes for brands and agencies.

DATA COLLECTION & COMPLIANCE
InfoTrust Insights
Insights
Optimize your data collection and analytics stack for faster information and more confident decisions.
Includes:
  • Analytics Enhancements
  • Tag Management
  • Consent Management
InfoTrust Integrity
Integrity
Secure your data collection with proactive monitoring that identifies risks before they become costly violations.
Includes:
  • Managed Privacy Program
  • Consent Monitoring
  • Remediation Guidance
MEDIA ENABLEMENT & DATA ACTIVATION
InfoTrust Impact
Impact
Maximize DV360, SA360, and CM360 performance with full data portability and platform control.
Includes:
  • Google Platform Access
  • Configuration Guidance / Audits
  • Performance Dashboards
InfoTrust Ignite
Ignite
Activate value-based bidding and dynamic audience segmentation to accelerate long-term marketing growth.
Includes:
  • Audience Modeling
  • Marketing Attribution
  • Value Based Bidding
Products
Trusted technologies.
Proven performance.

InfoTrust delivers cutting-edge tools with high-value, differentiated solutions that optimize your marketing infrastructure to accelerate productivity and maximize your ROI.

InfoTrust Products
Tag Inspector Icon
Tag Inspector
Tag Auditing and Monitoring Platform Login >
GA Scorecard Icon
GA Scorecard
Assess Your Google Analytics Setup
GOOGLE MARKETING PLATFORM (GMP)
Advertising
Search Ads Icon
Search Ads 360
Certified Sales Partner
Display and Video 360 Icon
Display & Video 360
Certified Sales Partner
Campaign Manager 360 Icon
Campaign Manager 360
Certified Sales Partner
Analytics
Google Analytics 360 Icon
Google Analytics 360
Certified Sales Partner
Looker Studio Icon
Looker Studio
Certified Support Partner
ADDITIONAL INFOTRUST PARTNERS
Amplitude Icon
Amplitude
Product Analytics Partner
Osano Icon
Osano
Consent Management Partner
Industries & Roles
Tailored Solutions for Key Roles and Industries

Whether you're a marketer, executive, analyst or compliance officer, our solutions are built around your unique goals and challenges.

By Industry
Retail & eCommerce CPG & Multibrand Media & Publishing Finance, Insurance & Crypto Health & Fitness
By Role
C-Level Executives Marketers & Advertisers Data Analysts
Resources
Insights, Guides, and Case Studies to Level Up Your Strategy

Stay informed with expert content, on-demand webinars, how-to videos, and real-world success stories from InfoTrust clients.

Browse All Resources
Webinars & Events Articles & Guides Case Studies Videos & Demos Books
Who We Are
Culture and Values Why We're Different Customer Reviews InfoTrust Foundation Careers
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Data Collection Articles

What Are First-Party Cookies?

What Are First-Party Cookies?

We’ve all heard the term first, second, and third-party cookies being tossed around in the world of data analytics. So, what exactly are first-party…

3-minute read
What Is Consumer Data?

What Is Consumer Data?

These days it seems like more and more people are asking this question. Most people have heard of consumer data but have a hard…

6-minute read
Creating and Maintaining a Defensible Position for Marketing and Advertising Data Collection

Creating and Maintaining a Defensible Position for Marketing and Advertising Data Collection

It is every compliance professional’s worst nightmare—a notice of an action being brought against their organization. It could come from a regulator providing notice…

5-minute read
Verifying Google Consent Mode with Tag Inspector

Verifying Google Consent Mode with Tag Inspector

Once upon a time, consent management was simple. ‌If a user accepted consent, then tags were allowed to fire. But if a user declined…

4-minute read
What Are Cookies on a Browser? A Beginner’s Guide on How They Work

What Are Cookies on a Browser? A Beginner’s Guide on How They Work

Person A:  After getting vaccine shot number two, on the way to the exit they had a table of free cookies. I wanted to…

5-minute read
What Is a Data Layer?

What Is a Data Layer?

Simply put, a data layer is a JavaScript object that exists in the source code of a website and serves as a conduit for…

6-minute read
Tag Management Tips: Testing Tags and Pixels

Tag Management Tips: Testing Tags and Pixels

https://www.youtube.com/embed/hg64Q1pegxE In this installment of Tag Management Tips, we explored the world of testing tags and pixels. The goal is to help viewers identify…

2-minute read
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What We Do Data Privacy, Strategy & Governance Data Insights & Activation Implementation & Integration Google Cloud Services
What We Do
Industries Retail & eCommerce CPG & Multi-Brand Media Publishing Analytics Finance, Insurance & Crypto Health & Fitness
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