Solutions
Data-Driven Solutions

At the intersection of digital analytics and media enablement, InfoTrust's privacy-centric solutions drive measurable business outcomes for brands and agencies.

DATA COLLECTION & COMPLIANCE
InfoTrust Insights
Insights
Optimize your data collection and analytics stack for faster information and more confident decisions.
Includes:
  • Analytics Enhancements
  • Tag Management
  • Consent Management
InfoTrust Insights
Integrity
Secure your data collection with proactive monitoring that identifies risks before they become costly violations.
Includes:
  • Managed Privacy Program
  • Consent Monitoring
  • Remediation Guidance
Products
Trusted technologies.
Proven performance.

InfoTrust delivers cutting-edge tools with high-value, differentiated solutions that optimize your marketing infrastructure to accelerate productivity and maximize your ROI.

InfoTrust Products
Tag Inspector Icon
Tag Inspector
Tag Auditing and Monitoring Platform Login >
GA Scorecard Icon
GA Scorecard
Assess Your Google Analytics Setup
GOOGLE MARKETING PLATFORM (GMP)
Advertising
Search Ads Icon
Search Ads 360
Certified Sales Partner
Display and Video 360 Icon
Display & Video 360
Certified Sales Partner
Campaign Manager 360 Icon
Campaign Manager 360
Certified Sales Partner
Analytics
Google Analytics 360 Icon
Google Analytics 360
Certified Sales Partner
Looker Studio Icon
Looker Studio
Certified Support Partner
ADDITIONAL INFOTRUST PARTNERS
Amplitude Icon
Amplitude
Product Analytics Partner
Osano Icon
Osano
Consent Management Partner
Industries & Roles
Tailored Solutions for Key Roles and Industries

Whether you're a marketer, executive, analyst or compliance officer, our solutions are built around your unique goals and challenges.

By Industry
Retail & eCommerce CPG & Multibrand Media & Publishing Finance, Insurance & Crypto Health & Fitness
By Role
C-Level Executives Marketers & Advertisers Data Analysts
Resources
Insights, Guides, and Case Studies to Level Up Your Strategy

Stay informed with expert content, on-demand webinars, how-to videos, and real-world success stories from InfoTrust clients.

Browse All Resources
Webinars & Events Articles & Guides Case Studies Videos & Demos Books
Who We Are
Culture and Values Why We're Different Customer Reviews InfoTrust Foundation Careers
Talk To Us

Tagging Strategy/Tag Management Articles

Don’t Get Left Behind: Updated Guidance on Deploying Google Tag Manager on Shopify

Don’t Get Left Behind: Updated Guidance on Deploying Google Tag Manager on Shopify

For retail and eCommerce brands, achieving accurate, quality data from your Shopify store is more critical than ever. Recent changes to the Shopify platform,…

7-minute read
InfoTrust and Osano Form Strategic Partnership to Advance Privacy-Centric Marketing Solutions

InfoTrust and Osano Form Strategic Partnership to Advance Privacy-Centric Marketing Solutions

CINCINNATI, OH – InfoTrust, a global leader in privacy-centric digital analytics and data governance, is proud to announce a strategic partnership with Osano, a leading…

2-minute read
What is Cookieless Targeting and How to Set It Up for 2025

What is Cookieless Targeting and How to Set It Up for 2025

With third-party cookies being phased out due to privacy laws and changes in browsers, marketers need to find new ways to target customers. Cookieless…

5-minute read
The Expanding Role of Tag Management in Digital Marketing and Ad Tech

The Expanding Role of Tag Management in Digital Marketing and Ad Tech

Over the last decade, tag management systems (TMS) have undergone significant changes, transforming the way digital marketing and analytics professionals manage and implement website…

6-minute read
Changing Privacy Regulations and What to Do with Google Tags – Consent Mode

Changing Privacy Regulations and What to Do with Google Tags – Consent Mode

**Important – The information covered in this article is not intended to be legal advice or counsel. You should not act or refrain from…

7-minute read
7 Things To Consider When Choosing A Consent Management Platform (CMP)

7 Things To Consider When Choosing A Consent Management Platform (CMP)

As the online privacy landscape is advancing, the number of consent management platforms available is increasing and the regulatory requirements for organizations to comply…

6-minute read
Facebook Server-Side Conversion API (CAPI): What, Why, and How

Facebook Server-Side Conversion API (CAPI): What, Why, and How

Facebook (aka Meta) is one of the most common platforms implemented via tag management platforms. And until recently, the client side “pixel” has been…

4-minute read
4 Advantages of Server-Side Tagging in Google Tag Manager

4 Advantages of Server-Side Tagging in Google Tag Manager

Server-side tagging is a hot topic these days in the analytics world. For the uninitiated, server-side tagging allows users to move measurement tag instrumentation…

3-minute read
Making Goals Easy with Google Tag Manager

Making Goals Easy with Google Tag Manager

Goals are one of the most powerful tools in Google Analytics.  They give you the ability to track your business objectives on your website…

5-minute read
Who We Are
What We Do Data Privacy, Strategy & Governance Data Insights & Activation Implementation & Integration Google Cloud Services
What We Do
Industries Retail & eCommerce CPG & Multi-Brand Media Publishing Analytics Finance, Insurance & Crypto Health & Fitness
Resources Careers

Get Your Assessment

Thank you! We will be in touch with your results soon.
{{ field.placeholder }}
{{ option.name }}

Talk To Us

Talk To Us

Receive Book Updates

Fill out this form to receive email announcements about Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform. This includes pre-sale dates, official publishing dates, and more.

Search InfoTrust

Leave Us A Review

Leave a review and let us know how we’re doing. Only actual clients, please.