Customer Profiling Using Google Analytics Data – An RFM Approach
13-minute read
Solutions
DATA COLLECTION & COMPLIANCE
Insights
Optimize your data collection and analytics stack for faster information and more confident decisions.
Includes:
- Analytics Enhancements
- Tag Management
- Consent Management
Integrity
Secure your data collection with proactive monitoring that identifies risks before they become costly violations.
Includes:
- Managed Privacy Program
- Consent Monitoring
- Remediation Guidance
MEDIA ENABLEMENT & DATA ACTIVATION
Impact
Maximize DV360, SA360, and CM360 performance with full data portability and platform control.
Includes:
- Google Platform Access
- Configuration Guidance / Audits
- Performance Dashboards
Ignite
Activate value-based bidding and dynamic audience segmentation to accelerate long-term marketing growth.
Includes:
- Audience Modeling
- Marketing Attribution
- Value Based Bidding
Products
InfoTrust Products
ADDITIONAL INFOTRUST PARTNERS
