![[Webinar] Pillars of Data Governance: Data Collection Architecture](https://infotrust.com/wp-content/uploads/2020/07/Webinar-featured-images-5-1024x576.png)
Data governance: The practice of collecting complete and compliant data assets to drive business activities in the most efficient way possible. Here at InfoTrust…
![[Webinar] People, Process, and Platforms: Understanding the How of Tag Governance](https://infotrust.com/wp-content/uploads/2020/07/Webinar-featured-images-41-1024x576.png)
Ensuring the data and technology architecture on all of your digital properties is collecting all necessary data, in a compliant manner, and not inhibiting…
Display and Video 360 allows businesses to develop end-to-end marketing campaigns in a single platform and to seamlessly integrate with other Google Marketing Platform…
A global leader in skincare came to InfoTrust with the need of increasing ROI across advertising platforms. The InfoTrust team helped to identify…
At InfoTrust, our analytics consulting team has heard from a few clients who saw articles (like this) stating that Safari—in the latest Big Sur macOS…
Think about some of your most time-consuming tasks that are performed by many employees in your business. Wouldn’t it be great if you can…
It is nearly impossible to capture insights from your customer’s behavior if one person’s journey is split across the devices they have. It’s similarly…
Multi-brand, consumer packaged goods, fast-moving consumer goods: in two out of these three frequently-used terms that describe my absolute favorite vertical, the “consumer” is…
![[Webinar] Crawl, Walk, Run: Maturing Your Tag Governance Program and Book Preview](https://infotrust.com/wp-content/uploads/2020/06/Book-preview-webinar-June-30-1024x576.png)
This month, InfoTrust CMO Michael Loban and CEO Alex Yastrebenetsky will publish their first-ever book on analytics, digital transformation, customer data governance, and more….
Online media spend in the US exceeded 145 billion USD in 2019, up almost 20% from the previous year. As online media continues to…
https://www.youtube.com/watch?v=8PCL819S5WY Fill out the form to download the slides! Understanding your customer’s experience is crucial for improving conversions on your website. Two techniques that…
With the Google Marketing Platform, you can create stunning dashboards using Data Studio. Data Studio enables teams to easily create dashboards in order to…
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