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The retail industry is constantly evolving to meet the needs of consumers, and the coming year will see some interesting shifts in business trends….
https://youtu.be/OnK17XUifjEFill out the form on the right to download a copy of the slides! Navigating through Google Analytics 4 (GA4) is much easier, thanks to…
Fill out the form to download a copy of the slides! In August, California’s Attorney General announced a settlement for $1.2 million with a powerhouse…
Fill out the form on the right to download a copy of the slides! For retailers, the holiday season is make-or-break. This time of…
Fill out the form on the right to download a copy of the slides! Disclaimer: Google Analytics 4 (GA4) is still a free product…
On Aug. 24, California’s Attorney General announced a settlement for $1.2 million with a powerhouse beauty retailer (Sephora) due to a violation of consumer…
InfoTrust’s client is a global leader in skin care, make-up and fragrance products. The company’s products are sold in high-end retail stores globally, providing…
With the recent changes in privacy regulations, web browsers, and consumer expectations, multi-touch attribution models based on cookies will not be as feasible or…
Fill out the form on the right to download a copy of the slides! The marketing landscape is ever-changing. For industry professionals, it is…
In March, Google announced plans to stop processing Universal Analytics data in 2023, and the UA user interface will be inaccessible in 2024 sometime…
Because many of their sales occur in retail stores, this Fortune 500 industrial supply company was eager to measure the impact of their digital…
In order to limit data loss and increase the confidence of power users and data scientists who utilize data across the organization, Ecentria sought…
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