Search Results for: google analytics – Page 50

Technical Gear Distributor Ecentria Improves Data Accuracy Thanks to Server-Side Tagging

Technical Gear Distributor Ecentria Improves Data Accuracy Thanks to Server-Side Tagging

In order to limit data loss and increase the confidence of power users and data scientists who utilize data across the organization, Ecentria sought…

10 Years at InfoTrust: 3 Reasons I’m Proud of My Workiversary

10 Years at InfoTrust: 3 Reasons I’m Proud of My Workiversary

A few weeks ago, I hit a milestone not yet reached by any of the non-co-founders at InfoTrust—my 10-year workiversary. In this day and…

16-minute read
Use the Brave Browser for Better Online Privacy

Use the Brave Browser for Better Online Privacy

At this point, most people understand that their online behavior and data are being collected. Whether you’re living in a country under authoritarian government…

14-minute read
Server-Side Tagging and Why You Should Start Now

Server-Side Tagging and Why You Should Start Now

Wondering why you should consider server-side tagging? Today we’re sharing a list of benefits. While we’re focusing on Google’s new server-side tag manager (sGTM),…

5-minute read
Understanding Strategic Risk Assessments and Applying Them for Privacy-Centric Marketing

Understanding Strategic Risk Assessments and Applying Them for Privacy-Centric Marketing

The amount of information, proposed solutions, and recommendations being thrown around in response to the “cookieless future” is overwhelming. Between new identity solutions in…

11-minute read
Data Insights and Activation

Data Insights and Activation

Data Insights and Activation Consulting The Actions You Take in Your Organization Are Only as Good as the Data You Have Our in-house analysts…

Implementation and Integration

Implementation and Integration

Advanced Analytics Implementation and Integration Use of advanced digital analytics begins with a solid implementation and robust integrations. Trust our team to construct a…

A Look Inside: The First 90 Days at InfoTrust for Engineers

A Look Inside: The First 90 Days at InfoTrust for Engineers

If you’re a software engineer who is currently considering a new opportunity or interested in what being an engineer at a fast-growing company with…

3-minute read
Getting Started with BigQuery for Marketers

Getting Started with BigQuery for Marketers

Intro For many marketers, their first exposure to Google BigQuery (BQ) is through the integration with Google Analytics (GA). In addition to providing ownership…

8-minute read
The Impact of the Great Resignation on Data Governance

The Impact of the Great Resignation on Data Governance

On Monday, I woke up to an email from one of our partners in Europe asking to jump on a call. As I joined…

6-minute read
Data Privacy, Strategy, and Governance

Data Privacy, Strategy, and Governance

Data Privacy, Strategy, and Governance Complete and Compliant Data to Fuel Your Business Success First-party data is the key to exceeding consumer expectations in…

Activate Your Data with Four Advanced Analysis Use Cases

Activate Your Data with Four Advanced Analysis Use Cases

Step beyond what’s included in the analytics user interface (UI) and get started with some advanced analysis. While analytics UIs provide a lot of…

6-minute read

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