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Every website today should have an analytics platform to measure website’s performance and collect data that will help companies make better marketing decisions. Google Analytics is…
Understanding visitor behavior and navigation through your website is useful, sure, but it can be difficult to really visualize the actual path your website visitors take….
Last week, Google Analytics made a BIG announcement about changes to Google Analytics. One of the fundamental changes to Google Analytics is the introduction…
Web analytics tools are terrific for understanding web traffic trends throughout time. While trends are valuable for making informed marketing decisions, understanding higher traffic periods of…
On Wednesday, Google made a very important announcement about Google Analytics Real-Time functionality. Starting Wednesday, data that you see in Real-Time is profile specific. This feature…
Google Analytics is wonderful for capturing visitor traffic data and giving web marketers insight to what those visitors are searching for to land on…
A great feature of Google Analytics is the ability to segment the traffic to your site by where the visitors came from. Whether it…
Cincinnati-Based InfoTrust approved to become a Google Analytics Certified Partner
To continue with the Google Analytics 101 basics, I decided to write a quick blog post on how to add users to your Google…
So to continue on my previous post about Using Alerts, I decided to write another short blog post about an easy to use, and…
Google Analytics provides so many different ways to slice web traffic data into multiple dimensions, metrics, and customizable views. Sometimes it can be overwhelming to look…
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