Interview with JT Kostman: The State of Data Science

Interview with JT Kostman: The State of Data Science

JT Kostman is a Data Scientist, Mathematician, Psychologist and Chief Data Officer for Time Inc. Over the past 20 years he has provided data-driven…

11-minute read
[Interview] Predictive Analytics with Eric Siegel

[Interview] Predictive Analytics with Eric Siegel

Eric Siegel is the founder of Predictive Analytics World and one of the top thought leaders in this rapidly growing field. If you’re a little…

25-minute read
Interview with Dan McCarthy: Customer Centricity + Predict Disruption

Interview with Dan McCarthy: Customer Centricity + Predict Disruption

Dan McCarthy is the co-founder and chief statistician at Zodiac, a predictive analytics solution. We talked to Dan about statistics, customer-based corporate valuation, lifetime…

19-minute read
Standardizing Reports + Analytics Implementation – Areef Ahamad Interview

Standardizing Reports + Analytics Implementation – Areef Ahamad Interview

We had a chance to speak with Areef Ahamad, Senior Manager of Analytics at Luxottica Retail. Areef is an analytics manager with hands-on experience…

17-minute read
130% Higher ROI on Call Center Sales with Google Analytics

130% Higher ROI on Call Center Sales with Google Analytics

Pelican Water Systems helps families enjoy cleaner, safer, better-tasting water in their homes in an environmentally friendly way. They wanted to know which marketing…

2-minute read
Interview with Omar Christidis: Enabling Digital Disruption

Interview with Omar Christidis: Enabling Digital Disruption

Omar Christidis is founder and CEO of ArabNet, a hub for digital professionals and entrepreneurs to connect and learn. We spoke with Omar about…

13-minute read
Interview with Sonja Neuber: Challenges + Changes in Digital Marketing

Interview with Sonja Neuber: Challenges + Changes in Digital Marketing

Sonja Neuber is the Digital Marketing Director at Stealth Startup. Based in UAE, she brings her unique perspective on e-commerce, digital strategy and emerging…

9-minute read
Interview with Brian Clifton: Building Better Analytics Teams + Strategies

Interview with Brian Clifton: Building Better Analytics Teams + Strategies

Brian Clifton (PhD) is a measurement strategist, advisor and renowned practitioner of performance optimization using Google Analytics. He is also the author of Successful…

14-minute read
Interview with Chris Goward, Founder + CEO of WiderFunnel

Interview with Chris Goward, Founder + CEO of WiderFunnel

Chris Goward is the founder and CEO of WiderFunnel, an optimization services company. He is also the author of You Should Test That!, a…

14-minute read
Interview with Krista Seiden: Smart Optimization + The Future of Analytics

Interview with Krista Seiden: Smart Optimization + The Future of Analytics

Krista Seiden is an experienced leader in the digital analytics industry and a frequent speaker at industry events. She has driven analytics and optimization…

21-minute read
Interview with Peter Prestipino: Leveling the Internet Playing Field

Interview with Peter Prestipino: Leveling the Internet Playing Field

Peter Prestipino has over 14 years of experience in digital media and online marketing. He is the Editor-In-Chief of Website Magazine, a print and online…

22-minute read
Interview with Cole Nussbaumer Knaflic: Creating a Data-Driven Culture

Interview with Cole Nussbaumer Knaflic: Creating a Data-Driven Culture

Cole Nussbaumer Knaflic focuses on helping organizations and individuals become more effective data storytellers through her blog, Storytelling with Data, and her Amazon best-selling…

19-minute read

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