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Bullet Charts for Conversion Funnels in Google Data Studio
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Bullet Charts for Conversion Funnels in Google Data Studio

It’s not uncommon to look through the list of Google Data Studio chart options and wonder “How would I even use that?” Which translates…

Michael Loban Speaks at Xavier University
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Michael Loban Speaks at Xavier University

When Michael Loban isn’t motivating organizations to undertake digital transformation, he can be found passing on the power of digital analytics to the next…

Webinar: Maturing Your Tag Governance Program
Webinar | Nov 11, 2020 1:00pm

Webinar: Maturing Your Tag Governance Program

Ready to mature your tag governance program? Tune into this webinar to set your organization on the right step. Join Chief Growth Officer Michael…

Women in Analytics Spotlight Webinar Series: Mariam Giorgadze of Jackson Hewitt
Webinar | Oct 27, 2020 2:00pm

Women in Analytics Spotlight Webinar Series: Mariam Giorgadze of Jackson Hewitt

InfoTrust is excited to announce its new webinars series spotlighting women in the marketing analytics industry. Our team works with amazing women in analytics…

Webinar: Analytics Engineering Fireside Chat
Webinar | Oct 28, 2020 12:00pm

Webinar: Analytics Engineering Fireside Chat

Our team is excited to host a monthly fireside chat around analytics engineering. We hope you will bring your questions and join us to…

Attribution in Google Analytics 360: Analytical Training
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Attribution in Google Analytics 360: Analytical Training

Fill out the form to download the slides! What is attribution in Google Analytics 360? In a nutshell, attribution is the assigning of credit…

Attribution in Google Analytics 360: Technical Training
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Attribution in Google Analytics 360: Technical Training

Fill out the form to download a copy of the slides! What is attribution in Google Analytics 360? In a nutshell, attribution is the…

‘Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform’ Book Launch Virtual Event
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‘Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform’ Book Launch Virtual Event

The wait is over! InfoTrust’s book Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform is officially available! Crawl, Walk, Run is your practical…

InfoTrust Named a Cincinnati Best Place to Work Finalist
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InfoTrust Named a Cincinnati Best Place to Work Finalist

At InfoTrust, we strive daily to be the best place to work. Our dedication to the company’s core values—as well as our family-oriented culture—push…

Webinar: Analytics Engineering Office Hours
Webinar | Sep 30, 2020 6:00pm

Webinar: Analytics Engineering Office Hours

Our team is excited to host a monthly office hour around analytics engineering. We hope you will bring your questions and join us to…

Value of Integrating Your Analytics Platform with Your CRM
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Value of Integrating Your Analytics Platform with Your CRM

Fill out the form to download a copy of the slides! What is the value of integrating CRM user data into Google Analytics and…

Intro to Cookieless/Anonymous Tracking in Google Analytics
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Intro to Cookieless/Anonymous Tracking in Google Analytics

You’ve heard about cookie restrictions which have spurred regulations like ePrivacy in EUR, and other regulations around customer data usage and consent such as…

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