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Shenan Reed
review

Shenan Reed

How InfoTrust’s Cookieless Tracking Feature Unearthed Key Traffic Insights for One of the World’s Largest CPG Organizations
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How InfoTrust’s Cookieless Tracking Feature Unearthed Key Traffic Insights for One of the World’s Largest CPG Organizations

In a world where consumers are increasingly privacy-conscious, it is imperative to understand how to track users without cookies. Our client—like most businesses who…

Webinar: Server-Side Tagging and Why to Start Now
Webinar | Jul 15, 2021 10:00am

Webinar: Server-Side Tagging and Why to Start Now

Google Tag Manager recently released Server-side tagging as a public beta feature. Unlike the previous client-based system, this new feature allows you to move…

Mahy
review

Mahy

Webinar: Privacy-Centric Data Collection: Google Consent Mode
Webinar | Jun 24, 2021 10:00am

Webinar: Privacy-Centric Data Collection: Google Consent Mode

The introduction of GDPR and other data privacy regulations has helped to improve privacy for online users. At the same time, marketers face difficulty…

Webinar: Ways Enterprises Use Google Cloud for Marketing in 2021
Webinar | May 18, 2021 1:00pm

Webinar: Ways Enterprises Use Google Cloud for Marketing in 2021

At InfoTrust, we have the unique opportunity to work with marketers from some of the largest organizations in the world. Marketing and analytics are…

Women in Analytics Spotlight Series: Sharon Flynn of InfoTrust
Webinar | May 13, 2021 1:30pm

Women in Analytics Spotlight Series: Sharon Flynn of InfoTrust

Our team works with amazing women in analytics daily and is thrilled to be able to highlight them and their contributions in a larger…

Women in Analytics Spotlight Webinar Series: Laurie Kyser of Google
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Women in Analytics Spotlight Webinar Series: Laurie Kyser of Google

Our team works with amazing women in analytics daily and is thrilled to be able to highlight them and their contributions in a larger…

Playing in the Privacy Sandbox
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Playing in the Privacy Sandbox

Privacy Sandbox. With recent privacy announcements from Google, news about the FLoC, and constant questions about the “cookieless” future, you’ve probably heard of the…

Webinar: Data Analytics Engineering Office Hours
Webinar | Apr 29, 2021 1:00pm

Webinar: Data Analytics Engineering Office Hours

Our team is thrilled to continue with monthly analytics engineering office hours. Office hours are a perfect opportunity to ask specific analytics engineering questions….

What the History of Privacy Regulations Reveals about Where We’re Headed
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What the History of Privacy Regulations Reveals about Where We’re Headed

In 1890, Samuel D. Warren and Louis Brandeis published an article in the Harvard Law Review called “The Right to Privacy.” They defined privacy…

What the Automotive Industry can Learn from CPG Companies
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What the Automotive Industry can Learn from CPG Companies

Diapers, coffee, and frozen pizza are probably not the topics being discussed in the board rooms at the big car makers in 2021.  But…

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