Time’s Ticking: Select Universal Analytics Features Are Gone Before July 1
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Time’s Ticking: Select Universal Analytics Features Are Gone Before July 1

https://youtu.be/L_Y6EpMRMi8Fill out the form to download a copy of the slides! In this edition of a monthly webinar series, we dive into the world of…

Global CPG Powerhouse Experiences Benefits of Migration to Google Tag Manager and Rollout of Google Analytics 4
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Global CPG Powerhouse Experiences Benefits of Migration to Google Tag Manager and Rollout of Google Analytics 4

A Fortune 500, multinational, global manufacturer of consumer packaged goods had a critical business need to migrate from Tealium to Google Tag Manager (GTM)…

6 Analytics and Data Privacy Trends for CPG Marketers to Watch in 2024
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6 Analytics and Data Privacy Trends for CPG Marketers to Watch in 2024

https://youtu.be/cl3kNlqLKUE Fill out the form to download a copy of the slides! Are you prepared for the next wave of Consumer Packaged Goods (CPG)…

Migrating Your Looker Studio Dashboards from Universal Analytics to GA4
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Migrating Your Looker Studio Dashboards from Universal Analytics to GA4

Fill out the form to download a copy of the slides! Have you been using Looker Studio to distill Universal Analytics data for your…

Future-Proofing Your Brand: Embracing the CPG Trends of 2024
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Future-Proofing Your Brand: Embracing the CPG Trends of 2024

In our omnipresent digital era, where varied online interactions across platforms shape consumer behavior, Consumer Packaged Goods (CPG) companies are increasingly recognizing the importance…

5-minute read
Get More from Less: 5 Ways to Maximize Value from First-Party Data
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Get More from Less: 5 Ways to Maximize Value from First-Party Data

https://youtu.be/Df0SDyoXHGQ Fill out the form to download a copy of the slides! By the end of 2024, 8 States in the US will have…

The Value of Web Experimentation in GA4 with Optimizely
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The Value of Web Experimentation in GA4 with Optimizely

“The Value of Web Experimentation in GA4 with Optimizely” is your gateway to understanding the power of Optimizely as the ultimate digital testing tool….

How Data Minimization Benefits CPG Organizations
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How Data Minimization Benefits CPG Organizations

It seems almost paradoxical: you can spend less money maintaining your data collection framework, reduce your compliance risk, and improve the quality of your…

5-minute read
2023 CPG Analytics Trends: Is Your Org Ready?
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2023 CPG Analytics Trends: Is Your Org Ready?

What is your CPG organization doing to prepare for 2023? Each year brings several changes in the digital analytics landscape, and with that comes…

4-minute read
2022 CPG & Multi-Brand Digital Analytics Summit
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2022 CPG & Multi-Brand Digital Analytics Summit

Fill out the form to download a copy of the slides! With 2023 just around the corner, it’s time to make sure your organization…

What’s New with the Google Analytics 4 User Interface
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What’s New with the Google Analytics 4 User Interface

https://youtu.be/OnK17XUifjEFill out the form on the right to download a copy of the slides! Navigating through Google Analytics 4 (GA4) is much easier, thanks to…

1.2 Million Reasons to take Consumer Privacy and the CCPA Seriously
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1.2 Million Reasons to take Consumer Privacy and the CCPA Seriously

Fill out the form to download a copy of the slides! In August, California’s Attorney General announced a settlement for $1.2 million with a powerhouse…

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