Byron Ellis is the Chief Technology Officer at Spongecell, a Creative Management Platform that helps advertisers enhance the power of digital brand creative by…
Eric Siegel is the founder of Predictive Analytics World and one of the top thought leaders in this rapidly growing field. If you’re a little…
Dan McCarthy is the co-founder and chief statistician at Zodiac, a predictive analytics solution. We talked to Dan about statistics, customer-based corporate valuation, lifetime…
We had a chance to speak with Areef Ahamad, Senior Manager of Analytics at Luxottica Retail. Areef is an analytics manager with hands-on experience…
Pelican Water Systems helps families enjoy cleaner, safer, better-tasting water in their homes in an environmentally friendly way. They wanted to know which marketing…
Brian Clifton (PhD) is a measurement strategist, advisor and renowned practitioner of performance optimization using Google Analytics. He is also the author of Successful…
Krista Seiden is an experienced leader in the digital analytics industry and a frequent speaker at industry events. She has driven analytics and optimization…
Don Davis is an internet technology journalist whose focus is creating well-researched, high-quality content that helps internet retailers make sound decisions and do their…
INTRODUCTION: Matin Movassate is the CEO of Heap, a tool that allows for instant, retroactive analysis of user actions in web or iOS apps….
INTRODUCTION: Susan Etlinger is an industry analyst who conducts independent research on data intelligence, analytics and strategy. She helps global 2000 companies to integrate…
One of the most common challenges analysts face as they progress in their careers is presenting their data and insights to their clients and/or…
Determining whether or not your company needs an enterprise-level web analytics platform can be a huge undertaking. Add in an ever growing marketplace for…
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