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Authorization is the first step of managing and accessing your account data through the Google APIs. There are a number of ways for your…
It’s new. It’s exciting. It’s creating a plethora of buzzwords and jargon that have begun circulating throughout boardrooms across the globe. It’s digital analytics…
Accessing information has never been easier and people everywhere are constantly connected to data, using it to help them plan their commutes and activities….
We think our upcoming webinar on Enterprise-Scale Analytics on Wednesday, September 7th at 3pm GST (Gulf Standard Time) is going to be one for…
Dan McCarthy is the co-founder and chief statistician at Zodiac, a predictive analytics solution. We talked to Dan about statistics, customer-based corporate valuation, lifetime…
We had a chance to speak with Areef Ahamad, Senior Manager of Analytics at Luxottica Retail. Areef is an analytics manager with hands-on experience…
Pelican Water Systems helps families enjoy cleaner, safer, better-tasting water in their homes in an environmentally friendly way. They wanted to know which marketing…
When looking at your analytics report there are numbers on numbers on numbers, you have no idea where to begin. Let me tell you,…
These days, if you’re like me, you’ve probably heard the term “big data” so much that its mention makes you sick to your stomach….
Last week we had a special webinar guest: Neil Hoyne, Head of Customer Analytics at Google! He joined Michael Loban, CMO at InfoTrust, in…
Whether you are a news site that has a global presence, an eCommerce site with a broad consumer base, or just a large multi-country…
When it comes to web analytics, the larger the organization, the more complicated the data analysis can be. Luckily for us, the infinite ways…
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