Solutions
Data-Driven Solutions

At the intersection of digital analytics and media enablement, InfoTrust's privacy-centric solutions drive measurable business outcomes for brands and agencies.

DATA COLLECTION & COMPLIANCE
InfoTrust Insights
Insights
Optimize your data collection and analytics stack for faster information and more confident decisions.
Includes:
  • Analytics Enhancements
  • Tag Management
  • Consent Management
InfoTrust Integrity
Integrity
Secure your data collection with proactive monitoring that identifies risks before they become costly violations.
Includes:
  • Managed Privacy Program
  • Consent Monitoring
  • Remediation Guidance
MEDIA ENABLEMENT & DATA ACTIVATION
InfoTrust Impact
Impact
Maximize DV360, SA360, and CM360 performance with full data portability and platform control.
Includes:
  • Google Platform Access
  • Configuration Guidance / Audits
  • Performance Dashboards
InfoTrust Ignite
Ignite
Activate value-based bidding and dynamic audience segmentation to accelerate long-term marketing growth.
Includes:
  • Audience Modeling
  • Marketing Attribution
  • Value Based Bidding
Products
Trusted technologies.
Proven performance.

InfoTrust delivers cutting-edge tools with high-value, differentiated solutions that optimize your marketing infrastructure to accelerate productivity and maximize your ROI.

InfoTrust Products
Tag Inspector Icon
Tag Inspector
Tag Auditing and Monitoring Platform Login >
GA Scorecard Icon
GA Scorecard
Assess Your Google Analytics Setup
GOOGLE MARKETING PLATFORM (GMP)
Advertising
Search Ads Icon
Search Ads 360
Certified Sales Partner
Display and Video 360 Icon
Display & Video 360
Certified Sales Partner
Campaign Manager 360 Icon
Campaign Manager 360
Certified Sales Partner
Analytics
Google Analytics 360 Icon
Google Analytics 360
Certified Sales Partner
Looker Studio Icon
Looker Studio
Certified Support Partner
ADDITIONAL INFOTRUST PARTNERS
Amplitude Icon
Amplitude
Product Analytics Partner
Osano Icon
Osano
Consent Management Partner
Industries & Roles
Tailored Solutions for Key Roles and Industries

Whether you're a marketer, executive, analyst or compliance officer, our solutions are built around your unique goals and challenges.

By Industry
Retail & eCommerce CPG & Multibrand Media & Publishing Finance, Insurance & Crypto Health & Fitness
By Role
C-Level Executives Marketers & Advertisers Data Analysts
Resources
Insights, Guides, and Case Studies to Level Up Your Strategy

Stay informed with expert content, on-demand webinars, how-to videos, and real-world success stories from InfoTrust clients.

Browse All Resources
Webinars & Events Articles & Guides Case Studies Videos & Demos Books
Who We Are
Culture and Values Why We're Different Customer Reviews InfoTrust Foundation Careers
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Retail Resources

How ITP and Other Browser Cookie-Expiration Changes Affect Your eCommerce Measurement
resource

How ITP and Other Browser Cookie-Expiration Changes Affect Your eCommerce Measurement

Fill out the form to download a copy of the slides!  What is ITP and why does it matter? And what do I need…

Understanding Your Customer Journey with Google Analytics 360
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Understanding Your Customer Journey with Google Analytics 360

Fill out the form to download the slides!  The wealth of data within Google Analytics’ stock reports can be interesting but can ultimately lead…

Google Cloud for Marketers: Create a Single View for Media Effectiveness
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Google Cloud for Marketers: Create a Single View for Media Effectiveness

Fill out the form to download the slides!  Learn how Google Cloud can be used by marketers, to create a single view of your…

Can Customer Data Governance Create Value for Your Organization?
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Can Customer Data Governance Create Value for Your Organization?

Do you or key stakeholders in your organization really know how or if your customer data is being collected, stored, and used? A discussion like…

6-minute read
Getting Started with Google Optimize: A/B Testing and Personalization
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Getting Started with Google Optimize: A/B Testing and Personalization

Fill out the form to download a copy of the slides! Are you interested in getting started with or learning about Google Optimize? This…

The Importance of a Single Customer View
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The Importance of a Single Customer View

Fill out the form to download the slides! In the marketing and advertising industry, new terms, phrases, and acronyms appear almost daily. One such…

Black Friday Is Coming — Is Your Digital Analytics Team Ready?
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Black Friday Is Coming — Is Your Digital Analytics Team Ready?

Though summer’s not yet over, major retail organizations around the globe are already developing strategic marketing plans for that oh-so-special day of the fiscal…

6-minute read
Hey, Media Buyers — Tag Governance Is Coming For You
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Hey, Media Buyers — Tag Governance Is Coming For You

In a recent conversation with a media buyer at a Fortune 100 retailer, I was encouraged to hear about the changing perspective in how…

6-minute read
Google Cloud for Marketers: An Overview with Case Studies
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Google Cloud for Marketers: An Overview with Case Studies

Fill out the form to download the slides! The marketer’s role is evolving from traditional campaign execution to relevant, real-time engagement. Where data capture…

Cohort Analysis Reporting in Google Analytics 4
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Cohort Analysis Reporting in Google Analytics 4

Cohort analysis is the bedrock of understanding your customers. Simply defining a segment of customers and analyzing their behavior over time is a big…

6-minute read
Testing and Experimenting to Drive Conversion | Amin + Melanie
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Testing and Experimenting to Drive Conversion | Amin + Melanie

Join Amin Shawki, Head of Growth and Strategy as he chats with Melanie Bowles, Lead Analytics Consultant, and Experimentation Specialist about testing and experimenting…

Data Concepts and How They Apply to BigQuery
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Data Concepts and How They Apply to BigQuery

Big data. Data lakes. Data warehouses. Unstructured data. Raw data. These buzz words are everywhere today, but what do they mean? How does Google’s…

7-minute read
Who We Are
What We Do Data Privacy, Strategy & Governance Data Insights & Activation Implementation & Integration Google Cloud Services
What We Do
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