Search Results for: google analytics – Page 32

Introducing Vertex AI: Google’s Newest Modeling Platform

Introducing Vertex AI: Google’s Newest Modeling Platform

If you’ve been watching this year’s virtual Google Applied ML Summit or Google Cloud Next ’21 event, you would have likely heard of the…

3-minute read
Server-Side Sans Google Tag Manager: You’ve Got Options

Server-Side Sans Google Tag Manager: You’ve Got Options

When Google releases a new product, there is always an inevitable amount of hype—and server-side GTM (Google Tag Manager) has been no exception. As…

4-minute read
CPG & Multi-Brand Digital Analytics Summit 2021

CPG & Multi-Brand Digital Analytics Summit 2021

InfoTrust + Google event CPG & Multi-Brand Digital Analytics Virtual Summit 2021 Virtual Livestream  |  October 27,  2021  |  12 p.m. ET to 4…

How Google Cloud’s Tools Can Help Solve Your Biggest Marketing Questions

How Google Cloud’s Tools Can Help Solve Your Biggest Marketing Questions

The phrase “the cloud” is everywhere in marketing these days, but there’s still a lot of mystery around what it actually means. When many…

6-minute read
How Enterprises Use Google Cloud for Marketing

How Enterprises Use Google Cloud for Marketing

https://youtu.be/Na5Ks1pBgbc Fill out the form to download a copy of the slides! At InfoTrust, we have the unique opportunity to work with marketers from…

How to Get Started with Google Cloud for Marketing

How to Get Started with Google Cloud for Marketing

Chances are, you’re no stranger to the idea of using Google Cloud. There’s a lot of conversation about cloud capabilities’ promise for improving marketing….

8-minute read
Will I Need to Rebuild My Reporting and Dashboards When Moving from Universal Analytics to GA4?

Will I Need to Rebuild My Reporting and Dashboards When Moving from Universal Analytics to GA4?

Fill out the form to download a copy of the slides! It’s no secret that Google Analytics is evolving. We’ll start this session by…

Peter Crofut, Google Industry Leader, Joins InfoTrust as Director of Partnerships

Peter Crofut, Google Industry Leader, Joins InfoTrust as Director of Partnerships

InfoTrust, a leading Google Marketing Platform Consultancy and Partner, announced today that Google executive Peter Crofut will join the company as Director of Partnerships…

3-minute read
Performance Is Not at Odds with Privacy: Lessons I Learned from Sean Downey, Google’s VP of Platforms, at InfoTrust’s Durability Summit

Performance Is Not at Odds with Privacy: Lessons I Learned from Sean Downey, Google’s VP of Platforms, at InfoTrust’s Durability Summit

In June, InfoTrust hosted a Durability Summit, where we discussed what it means to build a sustainable digital analytics marketing practice, considering all the…

9-minute read
How Does Google Data Studio Compare to Looker?

How Does Google Data Studio Compare to Looker?

Google Data Studio is a fairly prevalent tool for organizations using the Google marketing and analytics stack. Not only is Data Studio simple, free…

5-minute read
Google Cloud Platform Certifications Overview

Google Cloud Platform Certifications Overview

Google Cloud Platform (GCP) certifications are an excellent way for engineers to showcase their expertise in utilizing Google Cloud technology. But how do the…

5-minute read
Adopt A Class: Teaching Students about Data Governance and Analytics

Adopt A Class: Teaching Students about Data Governance and Analytics

Benjamin Franklin once quipped, “Tell me and I’ll forget. Teach me and I’ll remember. Involve me and I’ll learn.”  It is this popular notion…

6-minute read

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