Solutions
Data-Driven Solutions

At the intersection of digital analytics and media enablement, InfoTrust's privacy-centric solutions drive measurable business outcomes for brands and agencies.

DATA COLLECTION & COMPLIANCE
InfoTrust Insights
Insights
Optimize your data collection and analytics stack for faster information and more confident decisions.
Includes:
  • Analytics Enhancements
  • Tag Management
  • Consent Management
InfoTrust Integrity
Integrity
Secure your data collection with proactive monitoring that identifies risks before they become costly violations.
Includes:
  • Managed Privacy Program
  • Consent Monitoring
  • Remediation Guidance
MEDIA ENABLEMENT & DATA ACTIVATION
InfoTrust Impact
Impact
Maximize DV360, SA360, and CM360 performance with full data portability and platform control.
Includes:
  • Google Platform Access
  • Configuration Guidance / Audits
  • Performance Dashboards
InfoTrust Ignite
Ignite
Activate value-based bidding and dynamic audience segmentation to accelerate long-term marketing growth.
Includes:
  • Audience Modeling
  • Marketing Attribution
  • Value Based Bidding
Products
Trusted technologies.
Proven performance.

InfoTrust delivers cutting-edge tools with high-value, differentiated solutions that optimize your marketing infrastructure to accelerate productivity and maximize your ROI.

InfoTrust Products
Tag Inspector Icon
Tag Inspector
Tag Auditing and Monitoring Platform Login >
GA Scorecard Icon
GA Scorecard
Assess Your Google Analytics Setup
GOOGLE MARKETING PLATFORM (GMP)
Advertising
Search Ads Icon
Search Ads 360
Certified Sales Partner
Display and Video 360 Icon
Display & Video 360
Certified Sales Partner
Campaign Manager 360 Icon
Campaign Manager 360
Certified Sales Partner
Analytics
Google Analytics 360 Icon
Google Analytics 360
Certified Sales Partner
Looker Studio Icon
Looker Studio
Certified Support Partner
ADDITIONAL INFOTRUST PARTNERS
Amplitude Icon
Amplitude
Product Analytics Partner
Osano Icon
Osano
Consent Management Partner
Industries & Roles
Tailored Solutions for Key Roles and Industries

Whether you're a marketer, executive, analyst or compliance officer, our solutions are built around your unique goals and challenges.

By Industry
Retail & eCommerce CPG & Multibrand Media & Publishing Finance, Insurance & Crypto Health & Fitness
By Role
C-Level Executives Marketers & Advertisers Data Analysts
Resources
Insights, Guides, and Case Studies to Level Up Your Strategy

Stay informed with expert content, on-demand webinars, how-to videos, and real-world success stories from InfoTrust clients.

Browse All Resources
Webinars & Events Articles & Guides Case Studies Videos & Demos Books
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Media Resources

What the History of Privacy Regulations Reveals about Where We’re Headed
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What the History of Privacy Regulations Reveals about Where We’re Headed

In 1890, Samuel D. Warren and Louis Brandeis published an article in the Harvard Law Review called “The Right to Privacy.” They defined privacy…

9-minute read
3 Practical Use Cases to Get Started with Ads Data Hub
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3 Practical Use Cases to Get Started with Ads Data Hub

You likely have heard about one of Google’s newest products, Ads Data Hub, but you’re probably wondering… “Do I really need another tool?” While…

14-minute read
Why Enterprises Run Adobe Analytics and Google Analytics Side-by-Side
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Why Enterprises Run Adobe Analytics and Google Analytics Side-by-Side

Making the most of clients/prospects’ data is the driving force of the conversations we have on the Infotrust partnerships team. When I sit down…

7-minute read
3 Reasons Why Analytics Teams Run Adobe Analytics & Google Analytics Side-By-Side
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3 Reasons Why Analytics Teams Run Adobe Analytics & Google Analytics Side-By-Side

Making the most of clients/prospects’ data is the driving force of the conversations we have on the Infotrust partnerships team. When I sit down…

9-minute read
The Ultimate Guide to Compliant Tracking: Google Analytics 4
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The Ultimate Guide to Compliant Tracking: Google Analytics 4

Last quarter, we published the first “Ultimate Guide to Compliant Tracking for Google Universal Analytics.” However, Google soon announced the roll-out of Google Analytics…

Identity Resolution 101: Keys to Embracing 3rd Party Cookie Regulations Using 1st Party Data Strategy
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Identity Resolution 101: Keys to Embracing 3rd Party Cookie Regulations Using 1st Party Data Strategy

Marketers from all types and sizes of companies are concerned about the new regulations restricting third-party cookies on a customer’s browser and the effects…

5-minute read
Digital Analytics Trends | 3 Tactics for News & Media Companies
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Digital Analytics Trends | 3 Tactics for News & Media Companies

With 2020 now behind us, I hope that 2021 brings you and your loved ones better luck and joy. Last year around this time,…

6-minute read
News and Media Thought Leaders Virtual Breakfast
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News and Media Thought Leaders Virtual Breakfast

We hope you are doing well and staying safe during this highly-unusual time. Our team understands the many challenges news and media organizations face…

Analytics, TMS, Split-Testing Platforms Used by Top 100 Digital News Orgs
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Analytics, TMS, Split-Testing Platforms Used by Top 100 Digital News Orgs

As the marketing technology landscape continues to grow beyond 8,000 martech solutions (up 13.6% YoY), the team at InfoTrust is taking a deep-dive look…

13-minute read
Personalize & Target Regional + Cultural Differences | Google Optimize
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Personalize & Target Regional + Cultural Differences | Google Optimize

If you’re a global organization, you understand the need to personalize your search strategy and keywords to account for regional differences. You probably do…

8-minute read
How to Make an Impact at a Distance: Our Philippines Success Stories
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How to Make an Impact at a Distance: Our Philippines Success Stories

I was born and raised in the Philippines, and as a child, my parents taught me the importance of charitable works. I distinctly remember…

7-minute read
How to Measure the Long-Term Value of Holiday Campaigns
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How to Measure the Long-Term Value of Holiday Campaigns

[Editor’s note: Michael Loban is a co-author of the best-selling book Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform, available now on Amazon.] It’s…

8-minute read
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