Interview with Alan See: Power Triangle and the Future of HR

Interview with Alan See: Power Triangle and the Future of HR

Alan See is Principal and Chief Marketing Officer of CMO Temps, LLC.  He has been voted the American Marketing Association “Marketer of the Year”…

11-minute read
Interview with Mel Carson: Influencer Marketing, KPIs, and Personal Brand

Interview with Mel Carson: Influencer Marketing, KPIs, and Personal Brand

Mel Carson is Founder, CEO & Principal Strategy Consultant at Delightful Communications, a Seattle-based social-media-strategy, digital-PR and personal-branding consulting firm. He is co-author of…

22-minute read
Interview with Ry Walker: Machine Intelligence + and Machine + Human Hybrids

Interview with Ry Walker: Machine Intelligence + and Machine + Human Hybrids

Ry Walker, Co-Founder and CEO at Astronomer, helps organizations achieve their data-driven initiatives by providing a platform that allows “citizen developers” to easily create…

17-minute read
Interview with Kyle Lacy: Customer Personas, KPIs and Personal Brand

Interview with Kyle Lacy: Customer Personas, KPIs and Personal Brand

Kyle Lacy is a strategic marketing leader, published author of several books and an international speaker on marketing and digital trends. Having led the…

12-minute read
Data-Driven Search Engine Marketing for Beginners

Data-Driven Search Engine Marketing for Beginners

Search Engine Marketing (SEM) can be a difficult strategy to justify for a business. If you happen to be a company with a tight…

6-minute read
Interview with Michael Beasley: The World of User Experience (UX)

Interview with Michael Beasley: The World of User Experience (UX)

  Michael Beasley is a User Experience Architect at ITHAKA and Author of Practical Web Analytics for User Experience, which teaches its readers how to use web…

14-minute read
Interview with Lutz Finger: Asking the Right Questions in Analytics

Interview with Lutz Finger: Asking the Right Questions in Analytics

Lutz Finger is the Director of Analytics at LinkedIn and Author of the book Ask, Measure, Learn, a comprehensive guide on understanding big data and…

14-minute read
Interview with Brian Carroll: Complex Sales and Meaningful Lead Generation

Interview with Brian Carroll: Complex Sales and Meaningful Lead Generation

It was a great privilege to sit down with Brian Carroll, Chief Evangelist at MECLABS Institute and MarketingSherpa. Having started a blog back in…

11-minute read
Webinar Wrap-Up: Implementation That Drove 130% Increase in Marketing ROI

Webinar Wrap-Up: Implementation That Drove 130% Increase in Marketing ROI

On June 16th, 2016, our very own CEO Alex Yastrebenetsky presented the webinar: “Technical Implementation That Drove 130% Increase in Marketing ROI.” Illustrating the…

2-minute read
Interview with John Wall: The Truth About Marketing + Sharpening Your Saw

Interview with John Wall: The Truth About Marketing + Sharpening Your Saw

We had the great honor to sit down with John Wall, Producer of M Show Productions and Vice President of Marketing at EventHero, a…

12-minute read
Interview with Shama Hyder: From Academic to Digital Age Visionary

Interview with Shama Hyder: From Academic to Digital Age Visionary

Shama Hyder is a visionary strategist for the digital age. A web and TV personality, a bestselling author, and the award-winning CEO of The…

14-minute read
Interview with Joe Seale: New Tools and Scarce Talent

Interview with Joe Seale: New Tools and Scarce Talent

Joe Seale is VP and Digital Analytics Manager at Fifth Third Bank, headquartered in Cincinnati, Ohio. Previously, he served as the bank’s Senior Human…

20-minute read

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