Webinar: Publishers and the Customer Data Platform (CDP) Opportunity

Webinar: Publishers and the Customer Data Platform (CDP) Opportunity

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2-minute read
Using The Doubleclick Digital Marketing Stack to Achieve Marketing Greatness

Using The Doubleclick Digital Marketing Stack to Achieve Marketing Greatness

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2-minute read
Webinars: Becoming Data-Driven with DoubleClick by Google

Webinars: Becoming Data-Driven with DoubleClick by Google

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2-minute read
Analyze.ly Now Has eCommerce Data Upload Capability

Analyze.ly Now Has eCommerce Data Upload Capability

In an era when on-the-go consumers use multiple devices to look for, learn about and ultimately buy a product either online or in a…

5-minute read
Here’s Why DoubleClick Belongs in Large Organizations’ Analytics Arsenal

Here’s Why DoubleClick Belongs in Large Organizations’ Analytics Arsenal

The digital marketing landscape is a complex terrain to travel. With so many different channels and ways to engage your customers, you can’t settle…

5-minute read
Tracking and Analyzing on ChatBot Activity Leads to Higher Conversion Rates

Tracking and Analyzing on ChatBot Activity Leads to Higher Conversion Rates

Believe it or not – chatbots that pop up on your website or mobile app — like IBM’s Watson or LiveChat – can double…

8-minute read
InfoTrust is officially a DoubleClick Certified Marketing Partner!

InfoTrust is officially a DoubleClick Certified Marketing Partner!

You’ve implemented DoubleClick and are managing or running active campaigns, so that means you’re getting all the value you can out of the DoubleClick…

2-minute read
Sums and Grand Totals Made Easier in Google Data Studio

Sums and Grand Totals Made Easier in Google Data Studio

Google has made several updates to Data Studio’s Sums and Grand Totals features, giving users even faster, easier access to insights about their data. …

2-minute read
Webinar Wrap-Up Data Studio 360 for Data Visualization

Webinar Wrap-Up Data Studio 360 for Data Visualization

In this webinar, we provided a refresher on Data Studio 360, one of Google’s newest apps. Data Studio 360 is  a powerful visualization tool…

2-minute read
Leveraging Google Data Studios: Exporting Data from a Chart

Leveraging Google Data Studios: Exporting Data from a Chart

We have already explored how Google Data Studio makes every bit of your data accessible and useful in previous posts. Data Studio allows your team to…

3-minute read
GTM vs Segment: Product Comparison

GTM vs Segment: Product Comparison

When researching a tag management tool, it is important to understand your options and how each can benefit your organization. With so many available…

4-minute read
Google Data Studio Quick Tips: Creating a Funnel Report

Google Data Studio Quick Tips: Creating a Funnel Report

Data Studio has not come up with an easy way of making a funnel report (yet). I recently had a client ask if I…

2-minute read

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