With publications moving to online platforms, news and media companies have a unique opportunity to pull rich data from their advertising programs. With the…
Soon after it was announced that West Chester, Ohio was adding a TopGolf location, I added it our 2016 Q3 “PPC” (Party Planning Committee)…
Ry Walker, Co-Founder and CEO at Astronomer, helps organizations achieve their data-driven initiatives by providing a platform that allows “citizen developers” to easily create…
Want to better understand which content on your site grabs eyeballs, keeps eyeballs, and gets those eyeballs to open their wallets? It’s a common…
So many properties, so little time! Our Enterprise-Scale Analytics webinar covered challenges faced in enterprise-scale analytics as well as implementation and management solutions. Watch…
Dr. Peter DeWan, PhD. is the VP of Research & Development at Decision Resources Group where he manages data scientists and analysts as well as extracts…
Dennis is the CEO and Founder of x.ai. He’s a pioneer and expert in the analytics, optimization and big data space and has been…
Authorization is the first step of managing and accessing your account data through the Google APIs. There are a number of ways for your…
A bit of web measurement here, a dash of app tracking there and a whole lot of insight! Our Web & App Measurement for…
Thank you to all that came out last night for Web Analytics Wednesday (WAW)! With over 20 analytics fans in attendance, plus a steady…
Has it really been 7 months already? I swear it feels like just yesterday that I stood waiting in the elevator, having forgotten to…
It’s new. It’s exciting. It’s creating a plethora of buzzwords and jargon that have begun circulating throughout boardrooms across the globe. It’s digital analytics…
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