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Product Launch – Tester for Google Analytics

Product Launch – Tester for Google Analytics

Every website today should have an analytics platform to measure website’s performance and collect data that will help companies make better marketing decisions. Google Analytics is…

Using Visitor Flow Feature in Google Analytics and Why It's Valuable

Using Visitor Flow Feature in Google Analytics and Why It's Valuable

Understanding visitor behavior and navigation through your website is useful, sure, but it can be difficult to really visualize the actual path your website visitors take….

Universal Analytics from Google Analytics

Universal Analytics from Google Analytics

Last week, Google Analytics made a BIG announcement about changes to Google Analytics. One of the fundamental changes to Google Analytics is the introduction…

Google Analytics Custom Reports: Most Visited Times (Downloads Available)

Google Analytics Custom Reports: Most Visited Times (Downloads Available)

Web analytics tools are terrific for understanding web traffic trends throughout time.  While trends are valuable for making informed marketing decisions, understanding higher traffic periods of…

Announcement: Google Analytics Real-Time Supports Profiles

Announcement: Google Analytics Real-Time Supports Profiles

On Wednesday, Google made a very important announcement about Google Analytics Real-Time functionality. Starting Wednesday, data that you see in Real-Time is profile specific. This feature…

Google Analytics Tip: (not provided) Keywords and Landing Pages

Google Analytics Tip: (not provided) Keywords and Landing Pages

Google Analytics is wonderful for capturing visitor traffic data and giving web marketers insight to what those visitors are searching for to land on…

InfoTrust named a Google Analytics Premium Authorized Reseller
How to track email campaigns in Google Analytics: Free URL Tagger Tool

How to track email campaigns in Google Analytics: Free URL Tagger Tool

A great feature of Google Analytics is the ability to segment the traffic to your site by where the visitors came from.  Whether it…

InfoTrust's Official Google Analytics Certified Partner Press Release

InfoTrust's Official Google Analytics Certified Partner Press Release

Cincinnati-Based InfoTrust approved to become a Google Analytics Certified Partner

Google Analytics 101: Adding Users to Your Google Analytics Account

Google Analytics 101: Adding Users to Your Google Analytics Account

To continue with the Google Analytics 101 basics, I decided to write a quick blog post on how to add users to your Google…

Google Analytics 101: Scheduling Emails

Google Analytics 101: Scheduling Emails

So to continue on my previous post about Using Alerts, I decided to write another short blog post about an easy to use, and…

Google Analytics 101: Using Alerts

Google Analytics 101: Using Alerts

Google Analytics provides so many different ways to slice web traffic data into multiple dimensions, metrics, and customizable views.  Sometimes it can be overwhelming to look…

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