Google Analytics Tip: (not provided) Keywords and Landing Pages

Google Analytics Tip: (not provided) Keywords and Landing Pages

Google Analytics is wonderful for capturing visitor traffic data and giving web marketers insight to what those visitors are searching for to land on…

2-minute read
The Importance of Video Marketing – part 1

The Importance of Video Marketing – part 1

According to a report released by Marketing Forecast, 2012 will be the year that online ad spending will surpass traditional print advertising. Online ad spending…

3-minute read
eMetrics & Google Tag Manager Announcement

eMetrics & Google Tag Manager Announcement

Earlier this week, Alex and I attended the eMetrics Summit in Boston. We came back on Tuesday night, so this blog post is hot…

4-minute read
Just Announced: Google Tag Manager

Just Announced: Google Tag Manager

Just minutes ago, Laura Holmes, Product Manager from Google, made an announcement about Google Tag Manager (GTM) at the eMetrics Summit in Boston. This new product will…

2-minute read
New InfoTrust Product: Tag Inspector

New InfoTrust Product: Tag Inspector

Challenged with the time consuming task of searching thousands of lines of code to locate marketing tags on your site? We are too, but…

2-minute read
InfoTrust named a Google Analytics Premium Authorized Reseller
Tag Management – What it Means for Your Business

Tag Management – What it Means for Your Business

Tag Management is not something that you would have heard 5-6 years ago. Today, however, it is the subject of many strategic discussions. In…

3-minute read
How to track email campaigns in Google Analytics: Free URL Tagger Tool

How to track email campaigns in Google Analytics: Free URL Tagger Tool

A great feature of Google Analytics is the ability to segment the traffic to your site by where the visitors came from.  Whether it…

3-minute read
InfoTrust named a Business Courier Best Places to Work Finalist

InfoTrust named a Business Courier Best Places to Work Finalist

These are very exciting times at InfoTrust. Right on the heels of becoming a Google Analytics Certified Partner, and our Walk of Fame mobile…

2-minute read
InfoTrust's Official Google Analytics Certified Partner Press Release

InfoTrust's Official Google Analytics Certified Partner Press Release

Cincinnati-Based InfoTrust approved to become a Google Analytics Certified Partner

3-minute read
Google Analytics 101: Adding Users to Your Google Analytics Account

Google Analytics 101: Adding Users to Your Google Analytics Account

To continue with the Google Analytics 101 basics, I decided to write a quick blog post on how to add users to your Google…

2-minute read
InfoTrust’s Walk of Fame mobile app + GACP featured in Cincinnati Enquirer!

InfoTrust’s Walk of Fame mobile app + GACP featured in Cincinnati Enquirer!

Just one week after being featured in the Business Courier, InfoTrust has found its way back in the news! Check out the business section…

2-minute read