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InfoTrust Honored as Fast 55 Recipient by Cincinnati Business Courier

InfoTrust Honored as Fast 55 Recipient by Cincinnati Business Courier

Once again, InfoTrust is excited to announce we are named as an honoree for the Fast 55 program from the Cincinnati Business Courier! This…

2-minute read
Adopt A Class: Teaching Students about Data Governance, Analytics, and Why We Welcome a Game of Kahoot!

Adopt A Class: Teaching Students about Data Governance, Analytics, and Why We Welcome a Game of Kahoot!

Benjamin Franklin once quipped, “Tell me and I’ll forget. Teach me and I’ll remember. Involve me and I’ll learn.”  It is this popular notion…

6-minute read
How to Make the Best Dashboards for Your Business Using Wireframes

How to Make the Best Dashboards for Your Business Using Wireframes

Having a strong analytics platform is critical to enhance and maintain an online presence for your business. However, it’s not just about having a…

7-minute read
InfoTrust Named One of Inc. Magazine’s Best Workplaces in 2021

InfoTrust Named One of Inc. Magazine’s Best Workplaces in 2021

Today we’re excited to announce that InfoTrust has been named one of Inc. magazine’s Best Workplaces in 2021! This is the publication’s sixth-annual ranking…

3-minute read
Meet the Women in Engineering Roles at InfoTrust | Careers

Meet the Women in Engineering Roles at InfoTrust | Careers

For InfoTrust Data Governance Engineer Diana Pavlushyna, choosing a career in engineering wasn’t difficult. Thanks to the constant change in technology, the field has—and…

5-minute read
Getting Started with Tableau

Getting Started with Tableau

Tableau, a data analysis and visualization tool, was founded in 2003 and acquired by Salesforce Inc. in 2019. It gained a lot of popularity…

12-minute read
6 Considerations for Server-Side Tagging in Google Tag Manager

6 Considerations for Server-Side Tagging in Google Tag Manager

One of the hardest things about diving into a new technology is that you don’t know what you don’t know. Here at InfoTrust, we…

4-minute read
What’s In a Name? Engineering Titles and Roles at InfoTrust Explained

What’s In a Name? Engineering Titles and Roles at InfoTrust Explained

When it comes to engineering, titles are a-plenty. Software engineer, data engineer, backend software engineer … the list goes on and on. Choosing the…

9-minute read
Operation TURTLEDOVE: How Could TURTLEDOVE and FLEDGE Change Remarketing?

Operation TURTLEDOVE: How Could TURTLEDOVE and FLEDGE Change Remarketing?

Much has been discussed recently about Google’s FLoC proposal and the initial testing phase it has entered. While FLoC is one method from the…

10-minute read
Celebrating Pay It Forward Day 2021: InfoTrust Foundation Edition

Celebrating Pay It Forward Day 2021: InfoTrust Foundation Edition

Today is International Pay It Forward Day—a movement to unite people across the world who are all standing together for kindness.  The work carried…

6-minute read
Google Analytics 4 vs. Firebase vs. Firebase Analytics: What’s the Difference?

Google Analytics 4 vs. Firebase vs. Firebase Analytics: What’s the Difference?

There’s a lot of anticipation surrounding Google Analytics 4, an update within the Google Analytics (GA) product. Until recently, web analytics remained separate from…

6-minute read
Conversion Measurement APIs: Event Conversion and Aggregate Measurement APIs Explained

Conversion Measurement APIs: Event Conversion and Aggregate Measurement APIs Explained

The Privacy Sandbox is Google’s proposed solution for marketers reacting to the announcement that third-party cookies in Google Chrome are set to become obsolete. …

9-minute read

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