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Leaving Your Comfort Zone: Why I Joined InfoTrust

Leaving Your Comfort Zone: Why I Joined InfoTrust

July 14, 2021 was the day my never-ending smiley face started after receiving an email titled, “Offer Letter and Upcoming Start! Woohoo!” I only…

5-minute read
Google Analytics and GDPR: Mitigating Risk With GA4

Google Analytics and GDPR: Mitigating Risk With GA4

**Important – This is not legal counsel, the materials provided are for informational purposes only and not for the purpose of providing legal advice….

9-minute read
5 Things to Know about Google Analytics 4 Enterprise Pricing

5 Things to Know about Google Analytics 4 Enterprise Pricing

So your organization is considering the move to the Google Analytics 4 (GA4) version of Analytics 360, but there are still some lingering questions…

7-minute read
Creating Goals in Google Analytics 4: What’s New?

Creating Goals in Google Analytics 4: What’s New?

Google Analytics, which is arguably one of the most important and widely used web and app analytics tools, saw the release of its latest…

5-minute read
Privacy-Centric Google Analytics 4: Consent and Opt-Out Configuration

Privacy-Centric Google Analytics 4: Consent and Opt-Out Configuration

Configuration requirements for data collection have never been more confusing. Differing EU laws, patchwork privacy in the United States, differing feature support based upon…

12-minute read
The (Il)legality of Google Analytics: Italy’s Recent Response

The (Il)legality of Google Analytics: Italy’s Recent Response

**Important – This is not legal counsel, the materials provided are for informational purposes only and not for the purpose of providing legal advice….

4-minute read
Same but Different? Technical Project Manager vs. Technical Lead

Same but Different? Technical Project Manager vs. Technical Lead

Are you interested in technical project management but not quite sure what it’s all about? There are lots of titles that can add to…

7-minute read
Week in the Life of a Tag Management Analyst

Week in the Life of a Tag Management Analyst

Hello there! I’m Stephanie, a recruiter here at InfoTrust. I’m back with another edition of a Week in Life of Series, where our recruiting…

6-minute read
Volleyball, Happy Hours, & Movie Nights: Summer Fun at InfoTrust

Volleyball, Happy Hours, & Movie Nights: Summer Fun at InfoTrust

In today’s workforce, at least here at InfoTrust, we celebrate diversity. But what does that mean, actually?  Sure, diversity comes in many forms: Race,…

5-minute read
What Does Unlimited PTO Really Mean?

What Does Unlimited PTO Really Mean?

I have heard this question many times in my 5+ years of interviewing folks while working at InfoTrust. Usually, it goes: What does that…

6-minute read
Durability Summit 2022: What to Know as You Prep for Privacy-Centric Marketing

Durability Summit 2022: What to Know as You Prep for Privacy-Centric Marketing

The common water cooler topic of a “cookieless future” and privacy restrictions in data enablement are causing headaches for organizations across the globe. It…

14-minute read
How Do I Land a Job at InfoTrust?

How Do I Land a Job at InfoTrust?

How does one land a job at InfoTrust? The question itself is a loaded one. There is no magic answer that I can give…

4-minute read

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