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On Wednesday, Google made a very important announcement about Google Analytics Real-Time functionality. Starting Wednesday, data that you see in Real-Time is profile specific. This feature…
As you may recall in The Importance of Video Marketing part 1, over 800 million unique users visit YouTube and watch over 4 billion hours of…
Google Analytics is wonderful for capturing visitor traffic data and giving web marketers insight to what those visitors are searching for to land on…
According to a report released by Marketing Forecast, 2012 will be the year that online ad spending will surpass traditional print advertising. Online ad spending…
Earlier this week, Alex and I attended the eMetrics Summit in Boston. We came back on Tuesday night, so this blog post is hot…
Just minutes ago, Laura Holmes, Product Manager from Google, made an announcement about Google Tag Manager (GTM) at the eMetrics Summit in Boston. This new product will…
Challenged with the time consuming task of searching thousands of lines of code to locate marketing tags on your site? We are too, but…
Tag Management is not something that you would have heard 5-6 years ago. Today, however, it is the subject of many strategic discussions. In…
A great feature of Google Analytics is the ability to segment the traffic to your site by where the visitors came from. Whether it…
These are very exciting times at InfoTrust. Right on the heels of becoming a Google Analytics Certified Partner, and our Walk of Fame mobile…
Cincinnati-Based InfoTrust approved to become a Google Analytics Certified Partner
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