Introduction to Google Analytics Sampling

Introduction to Google Analytics Sampling

First, lets begin by discuss what sampling is. According to Wikipedia:

4-minute read
Beginner’s Web Analytics Guide: How to Track Social Media Links in GA

Beginner’s Web Analytics Guide: How to Track Social Media Links in GA

Google Analytics is a very nifty and necessary tool to measure your digital and inbound marketing efforts.  As a social media enthusiast myself, I’m always looking…

4-minute read
Goodbye Google Optimizer, Welcome Google Analytics Content Experiments

Goodbye Google Optimizer, Welcome Google Analytics Content Experiments

There has been a lot of new and exciting  changes coming from the Google Analytics team lately. This Friday, June 1st, Google officially announced…

5-minute read
Congratulations to Our Team Member, Amin Shawki!

Congratulations to Our Team Member, Amin Shawki!

As a two times Bearcat and a University of Cincinnati College of Business graduate (MBA ’02), it is a special pleasure to share an…

2-minute read
2011 Web Analytics Review InfoGraphic
8 reasons why Google Analytics Real-Time is so awesome

8 reasons why Google Analytics Real-Time is so awesome

I have recently become a huge fan of Google Analytics Real-Time. In this blog post we will quickly review some important tips about using…

4-minute read
Real-Time Google Analytics and Profile Data

Real-Time Google Analytics and Profile Data

Here is a real-life question we were asked during a recent training:

2-minute read
User Experience Quick Tips from Digital Summit

User Experience Quick Tips from Digital Summit

In our trip down to Atlanta, Georgia, for the Digital Media Summit, there was a repeating pattern of the connections between User Experience, Social…

2-minute read
Top Tweets From the Digital Summit in Atlanta, Georgia

Top Tweets From the Digital Summit in Atlanta, Georgia

Last Wednesday and Thursday, the InfoTrust team made a trip down to Atlanta, Georgia for the second annual Digital Summit.  Taken from their website,…

2-minute read
5 Web Analytics Concepts Stressed at the Digital Summit

5 Web Analytics Concepts Stressed at the Digital Summit

This week, I attended a Digital Summit Conference in Atlanta, GA. This was such a great experience as I learned from many professionals in…

4-minute read
Giving Back Comes From the Heart: Paige’s Princess Foundation

Giving Back Comes From the Heart: Paige’s Princess Foundation

t InfoTrust, one of the most important core business values is developing a strong culture.  Personally, I love having the opportunity to explore new…

3-minute read
Web Development Special: Dart Tracker (localStorage)

Web Development Special: Dart Tracker (localStorage)

Since this is my first blog post I suppose I should introduce myself.  Hello my name is Andrew DeWitt and I have recently joined…

2-minute read