Solutions
Data-Driven Solutions

At the intersection of digital analytics and media enablement, InfoTrust's privacy-centric solutions drive measurable business outcomes for brands and agencies.

DATA COLLECTION & COMPLIANCE
InfoTrust Insights
Insights
Optimize your data collection and analytics stack for faster information and more confident decisions.
Includes:
  • Analytics Enhancements
  • Tag Management
  • Consent Management
InfoTrust Insights
Integrity
Secure your data collection with proactive monitoring that identifies risks before they become costly violations.
Includes:
  • Managed Privacy Program
  • Consent Monitoring
  • Remediation Guidance
Products
Trusted technologies.
Proven performance.

InfoTrust delivers cutting-edge tools with high-value, differentiated solutions that optimize your marketing infrastructure to accelerate productivity and maximize your ROI.

InfoTrust Products
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Tag Inspector
Tag Auditing and Monitoring Platform Login >
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GA Scorecard
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GOOGLE MARKETING PLATFORM (GMP)
Advertising
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Search Ads 360
Certified Sales Partner
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Display & Video 360
Certified Sales Partner
Campaign Manager 360 Icon
Campaign Manager 360
Certified Sales Partner
Analytics
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Google Analytics 360
Certified Sales Partner
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Looker Studio
Certified Support Partner
ADDITIONAL INFOTRUST PARTNERS
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Amplitude
Product Analytics Partner
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Osano
Consent Management Partner
Industries & Roles
Tailored Solutions for Key Roles and Industries

Whether you're a marketer, executive, analyst or compliance officer, our solutions are built around your unique goals and challenges.

By Industry
Retail & eCommerce CPG & Multibrand Media & Publishing Finance, Insurance & Crypto Health & Fitness
By Role
C-Level Executives Marketers & Advertisers Data Analysts
Resources
Insights, Guides, and Case Studies to Level Up Your Strategy

Stay informed with expert content, on-demand webinars, how-to videos, and real-world success stories from InfoTrust clients.

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InfoTrust Articles

A Look Inside: The First 90 Days at InfoTrust for Engineers

A Look Inside: The First 90 Days at InfoTrust for Engineers

If you’re a software engineer who is currently considering a new opportunity or interested in what being an engineer at a fast-growing company with…

3-minute read
What is in Your Google Cloud DevOps Toolbox?

What is in Your Google Cloud DevOps Toolbox?

DevOps is not just a technology, but rather a mindset change­ which tries to balance release velocity with system reliability. It aims to increase…

5-minute read
Getting Started with BigQuery for Marketers

Getting Started with BigQuery for Marketers

Intro For many marketers, their first exposure to Google BigQuery (BQ) is through the integration with Google Analytics (GA). In addition to providing ownership…

8-minute read
The Impact of the Great Resignation on Data Governance

The Impact of the Great Resignation on Data Governance

On Monday, I woke up to an email from one of our partners in Europe asking to jump on a call. As I joined…

6-minute read
The Google Analytics and BigQuery Integration

The Google Analytics and BigQuery Integration

Intro One of the key benefits of Google Analytics 4 (GA4) and Google Analytics 360 (GA360) is the integration between Google Analytics (GA) and…

6-minute read
Small Changes, Big Impact: What You Need to Know from the 2021 CPG & Multi-Brand Digital Analytics Virtual Summit

Small Changes, Big Impact: What You Need to Know from the 2021 CPG & Multi-Brand Digital Analytics Virtual Summit

Amidst the ever-changing marketing landscape, it is crucial to have a durable strategy and response. During our recent virtual summit, we focused on MarTech…

9-minute read
Google Tag Manager JavaScript Variables Are Not So Scary

Google Tag Manager JavaScript Variables Are Not So Scary

Google Tag Manager (GTM) has a lot of out-of-the-box variables you can use to make tracking easier. You can grab CSS from the DOM,…

4-minute read
Introducing Vertex AI: Google’s Newest Modeling Platform

Introducing Vertex AI: Google’s Newest Modeling Platform

If you’ve been watching this year’s virtual Google Applied ML Summit or Google Cloud Next ’21 event, you would have likely heard of the…

3-minute read
You’ve Got App Analytics Options: Firebase Analytics vs. Non-Google Platforms

You’ve Got App Analytics Options: Firebase Analytics vs. Non-Google Platforms

Overview Mobile app analytics involves collecting user behavior data, understanding user behavior across the app, and taking action to drive retention, engagement, and conversion….

5-minute read
OCJ Kids: Connecting, Creating, and Cultivating Communities with Foster Care

OCJ Kids: Connecting, Creating, and Cultivating Communities with Foster Care

When Chief Growth Officer Michael Loban and Vice President of Client Success Stacey Shiring attended a Michael Bernoff Training in Scottsdale, Arizona, they were…

5-minute read
Tagging & Testing Events in Google Analytics 4: Make the Most of Your Data

Tagging & Testing Events in Google Analytics 4: Make the Most of Your Data

In our previous post, we looked at translating your events from a Universal Analytics (UA) nomenclature to Google Analytics 4’s (GA4) event-based nomenclature. In…

4-minute read
Activate Your Data with Four Advanced Analysis Use Cases

Activate Your Data with Four Advanced Analysis Use Cases

Step beyond what’s included in the analytics user interface (UI) and get started with some advanced analysis. While analytics UIs provide a lot of…

6-minute read
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